El Mexicano® Brand Partners with Mexican National Soccer Teams for Exciting Collaboration

El Mexicano® Brand Joins Forces with Mexican National Soccer Teams

Los Angeles, March 7, 2025 – The collaboration between El Mexicano® Brand and the Mexican National Soccer Teams marks a significant milestone in promoting authentic Mexican culture in sports across the United States. As announced by the Federación Mexicana de Futbol (FMF) and Soccer United Marketing (SUM), this multiyear partnership will see El Mexicano® Brand take on the role of official dairy sponsor for the iconic teams.

El Mexicano® Brand, known for its delicious and authentic Mexican food products, is set to enhance the fan experience during MexTour and MexTour W, capturing the essence of soccer's cultural importance in Mexican society. This collaboration brings with it exciting prospects for engaging with fans across various U.S. cities, as MexTour is recognized as one of North America’s premier sports events, attracting over 65 million soccer enthusiasts.

“We are thrilled to partner with the Mexican National Teams for this collaboration,” said Gustavo Marquez Jr., the CEO of Marquez Brothers International, Inc., the company behind El Mexicano® Brand. “Soccer is deeply woven into the fabric of Mexican culture, and through MexTour, we have the unique opportunity to unite fans in celebration of our pride, heritage, and community. We look forward to sharing our authentic products during these electrifying events.”

A Flavorful Fan Experience

With this partnership, fans will not only witness thrilling soccer matches but will also have the chance to savor El Mexicano® Brand’s diverse range of authentic food products. For over 40 years, El Mexicano® has been a staple in households, known for bringing rich flavors to tables across America. This partnership will include in-stadium events, exclusive promotions, and various activations, providing fans with unforgettable experiences that blend food, culture, and soccer.

El Mexicano® Brand aims to enrich the stadium atmosphere for attendees, ensuring they have the opportunity to enjoy their beloved products while cheering for their teams. By connecting fans with both the teams and the brand, they hope to amplify the excitement surrounding the passion of fútbol.

Rising Popularity of Mexican National Teams

As the popularity of the Mexican National Teams continues to swell, especially with the upcoming Gold Cup and World Cup, this partnership arrives at a pivotal moment. Soccer United Marketing's Chief Revenue Officer, Carter Ladd, expressed enthusiasm about the collaboration, stating that El Mexicano® Brand's involvement will enhance the experiences offered to fans, solidifying their place at the heart of this thriving soccer culture in the U.S.

The MexTour, now in its 22nd edition, has built a reputation for delivering premium matches at world-class venues, creating lasting memories for fans. With El Mexicano® Brand onboard, there’s an assurance of premier content, inclusive live events, and enriching experiences aimed at uplifting the spirit of soccer lovers.

For more information on upcoming events and promotions, fans can visit www.SomosLocales.com and www.elmexicano.net.

About El Mexicano® Brand

For over four decades, El Mexicano® Brand has been dedicated to providing authentic Mexican products, including an array of cheeses, sour creams, meats, jalapeños, and many more. The brand's commitment to quality and authenticity has made it a beloved choice for families looking to celebrate traditional flavors.

Fans can stay updated and engage with El Mexicano® Brand by following them on Instagram and Facebook. This partnership is not just a business collaboration, but a vibrant celebration of culture and community through the beautiful game of soccer.