#United States #Europe #Sussex #Quad/Graphics #Capmont

Quad/Graphics Completes Major Sale of European Operations to Capmont

On March 3, 2025, Quad/Graphics, Inc. (NYSE: QUAD), a prominent marketing experience company, announced the successful completion of its previously disclosed sale of European operations to Germany-based investment manager, Capmont GmbH. The total transaction value stands at approximately €41 million (roughly $42 million), with a total of $14 million received upon closing. This strategic divestiture includes all personnel and operational facilities under Quad/Graphics Europe, including its print and ink-manufacturing base located in Wyszków, Poland, as well as the Peppermint agency located in Warsaw and Quad POS, which operates globally across Europe.

Notably, the sale excludes Quad’s shared services employees in Poland who play a significant role in supporting the company's integrated marketing strategy in the Americas. By channeling the proceeds from this sale toward debt reduction, Quad aims to fortify investments in advanced solutions designed to enhance its Marketing Experience (MX) offerings.

Joel Quadracci, Chairman, President, and CEO of Quad, expressed satisfaction regarding the transaction, stating, "We are pleased to have completed this transaction with Capmont. This divestiture supports our ongoing strategic focus to optimize our business portfolio for growth as a marketing experience company." According to Quadracci, maintaining state-of-the-art print operations particularly within the Americas is essential as it represents Quad's most extensive operational bases, thereby enabling the company to deliver unmatched value to its clients through a cohesive and integrated marketing platform.

Quad—recognized for its vast array of marketing solutions—has consistently demonstrated its commitment to innovation. The company helps brands forge direct consumer connections across several channels, adapting its extensive MX Solutions Suite to meet unique business needs. Additionally, Quad's significant operations employ over 12,000 individuals across 14 countries, serving roughly 2,500 clients that range from industry leaders in retail to financial services and health sectors. Quad also ranks among the largest agency companies in the U.S., boasting prestigious full-service media and creative agencies.

The role of Quad in the marketing landscape has never been more crucial, especially as businesses seek to navigate the complexities of modern consumer engagement. The transformative nature of the marketing experience has seen the company leverage advanced technologies and data-driven strategies to simplify marketing journeys for its clients.

Future Outlook

Looking ahead, Quad is poised to tackle numerous industry challenges, including heightened competition and changing consumer behaviors driven by digital advancements. The path to growth will not only involve optimizing existing operations but will also focus on effectively managing newfound industry complexities stemming from their recent divestiture.

As the marketing industry evolves, understanding how to utilize technology and fulfill client expectations becomes paramount. Quad's focus on aligning strategic goals with its operational capabilities positions it to thrive. The company further emphasizes its commitment to responsible management, innovation, and a values-driven culture.

For additional details about Quad's strategies, its commitment to responsible business practices, and to explore its extensive service offerings, visit Quad’s official website.