#USA #Dallas Cowboys #Red Kettle #Frisco #Post Malone

Post Malone to Perform at Thanksgiving Halftime Show

This year, the popular global sensation Post Malone is set to dazzle fans at the halftime show, marking the official launch of the Red Kettle Campaign for the Salvation Army during the highly anticipated Thanksgiving football game featuring the Dallas Cowboys. This event will take place on November 27, 2025, and will air live on CBS at 3:30 p.m. CST. As a part of a long-standing tradition, this kickoff signifies the start of the Salvation Army's 135th campaign, garnering national attention to the urgent needs of millions, particularly during the festive season.

As the campaign marks its 29th year, the kickoff has become an integral part of Cowboy's culture, embracing the spirit of Texas. This year’s matchup will pit the Cowboys against the Kansas City Chiefs, making it an exciting day for fans and those tuning in nationwide. Malone's performance is particularly special, as he has strong ties to the Dallas area. Growing up in the Dallas-Fort Worth metropolitan area, Malone feels a deep connection to the Cowboys, especially as his father once worked as the food and beverage assistant director for the team.

In Malone's own words: "Being from Texas, I'm honored to be a part of this year's Red Kettle Campaign alongside the Salvation Army and the Dallas Cowboys, hoping to inspire hope in so many. I’ve watched this halftime show for years, and now to be a part of it is surreal." His words embody the spirit of giving and community that the Red Kettle Campaign promotes.

Charlotte Jones, the Chief Brand Officer and co-owner of the Dallas Cowboys, expressed her sentiments about this tradition, stating, "The Red Kettle Campaign is not only a cherished tradition but a means to save lives. Every time the bell rings, it serves as a reminder that small acts of generosity can create genuine joy. We are proud to collaborate with the Salvation Army once again, and we are thrilled to have our biggest fan, Post Malone, share his incredible talent with fans nationwide."

The Salvation Army, as the largest private social services provider in the US, operates over 7,400 centers across the country, allowing them to cater to local needs with community-specific programs. Thanks to generous public support, they provide food, shelter, and a variety of services every year to nearly 28 million individuals.

"For nearly three decades, the Dallas Cowboys and the Jones family have been steadfast partners with the Salvation Army," stated Merle Heatwole, the national commander of the Salvation Army. "Their unwavering commitment has helped bring hope and care to our most vulnerable neighbors, and we are immensely grateful to Post Malone for helping us kick off this festive season."

Given the current socio-economic climate, the need for assistance is greater than ever, with traditionally vulnerable populations and others facing new hardships requiring urgent attention. Each donation remains within the community it comes from, providing vital support to those in need. Even small contributions have a lasting impact.

For those wishing to lend a hand, there are various ways to support the initiative:
1. Cash Donations: Contributions can be made in person at any Red Kettle.
2. Online Giving: Donors may opt for a one-time or monthly donation at Give.SalvationArmyUSA.org.
3. Digital Donations: Make a donation using Apple Pay, Google Pay, PayPal, or Venmo at a Red Kettle.
4. Cryptocurrency Gifts: Support through cryptocurrencies like Bitcoin or Ethereum via the secure platform Engiven on SalvationArmyUSA.org.
5. Volunteer Opportunities: Individuals can sign up to ring the bell at a Red Kettle by registering at RegisterToRing.com.

For more information on how to give or receive assistance, visit SalvationArmyUSA.org.

More about Salvation Army

The Salvation Army aids over 28 million people annually across the United States, addressing poverty, addiction, and economic hardships while spreading the Gospel of Jesus Christ, providing for human needs in His name without discrimination. They offer food, shelter, eviction prevention assistance, disaster relief, rehabilitation programs, youth services, and more across their 7,400 operational centers nationwide. For further information, check SalvationArmyUSA.org.

About the Gene and Jerry Jones Family Foundation

The Dallas Cowboys and the Jones Foundation's philosophy centers on helping those who lack the strength, resources, or means to assist themselves, mainly collaborating with the Salvation Army. Their success as an organization empowers them to leverage visibility and energy towards community-focused projects. With a reputation for generosity, the Jones family harnesses the talents of players, coaches, cheerleaders, and the Cowboys organization to foster a distinct and innovative approach to their community commitments. To learn more, visit DallasCowboys.com.

About Post Malone

Hailing from Dallas, Post Malone is a global superstar known for his diamond-certified hits. He recently launched his first country album, F-1 Trillion, achieving top ranks on the Billboard 200. With numerous collaborations and accolades, Malone continually reshapes musical boundaries and engages audiences worldwide. His impressive portfolio includes iconic songs like “rockstar,” “Circles,” and “Sunflower,” among others. Known for his creativity, he’s a major force in contemporary music.