Senjin Holdings Expands to Abu Town for Local Revitalization Initiatives

Senjin Holdings Expands to Abu Town

In June 2025, Senjin Holdings, a Tokyo-based company, made a significant move by opening a new business office in Abu Town, Yamaguchi Prefecture. This expansion comes with a formal agreement signed on May 27, 2025, at the Abu Town Hall, witnessed by officials from Yamaguchi Prefecture. The aim is to leverage local resources to stimulate the regional economy and promote talent development.

Details of the Expansion

- Business Name: Senjin Holdings Abu Office
- Location: 3332 Nako, Abu Town, Yamaguchi Prefecture (located at the Terahigashi trial satellite office)
- Business Scope: Digital marketing, photography for hometown tax donation gifts, e-commerce operations support, and new product development
- Operation Start Date: May 27, 2025
- Projected Employment: An initial full-time staff member has already been hired, with plans to add 1 to 2 employees annually, aiming for around 20 staff members in total.

CEO Akihiko Shimoyama's Vision

In a statement, CEO Akihiko Shimoyama expressed his gratitude towards the local community and laid out three primary goals for the Abu Town venture:

1. Promote Quality Products

Senjin Holdings focuses on digital marketing and is dedicated to promoting Abu Town's unique products and charm to a nationwide, and even global, audience. The company has had similar successes in Iwakuni City and believes Japan's local resources hold immense international value. Through support in hometown tax marketing and branding, they plan to amplify Abu Town's voice.

2. Create New Value

Alongside digital marketing, the company is also engaged in the arts. During the Osaka-Kansai Expo in 2025, they will showcase art pieces created with ASEAN countries. Leveraging this experience, they aim to collaborate closely with local businesses and government in Abu Town to craft new, valuable initiatives that reflect the region's DNA. The goal is to develop an appealing tourism hub that attracts numerous visitors.

3. Gather and Develop Talent

The company has already brought on board locals from Abu Town, with even those new to marketing finding success within the organization. This sets a precedent showing the community that careers in marketing can thrive locally. Moreover, as parents acquire new skills, they can inspire the next generation to pursue their dreams. Senjin Holdings will create opportunities for collaboration with professionals from Tokyo to foster talent development and expand community networks in Abu Town.

Senjin Holdings is committed to the belief that transformative change often comes from outsiders, youth, and bold thinkers. Embracing this ethos, they aspire to contribute to the development of a hopeful future in Abu Town, collaborating closely with the local populace.

About Senjin Holdings

Senjin Holdings' mission is to unite youthful talent and passionately change the world through business. With a diversified approach rooted in digital marketing and the arts, they aim to bridge urban and rural landscapes, maximizing the potential of local communities.
For more information, visit the company’s website: Senjin Holdings or check their recruitment page at Wantedly.

References

For further details, news about this initiative has been featured on the Yamaguchi Prefectural website, Yamaguchi News, and IT Satellite. Links for additional information can be found:

(Note: Yamaguchi News Digital is accessible to members only.)