Hard Rock International and Coca-Cola Join Forces to Empower Women in Music
March marks a significant celebration of women in music as Hard Rock International, in partnership with Coca-Cola, launches the 'Women Empower' content series. This initiative aims to honor women who shape the global music scene while providing special performances and offers throughout the month to commemorate International Women's Month.
A Celebration of Female Talent
The 'Women Empower' series includes a collection of micro-documentaries highlighting six inspiring women from various roles within the music industry. Notable figures such as Janelle Abraham (Director/Film Producer), Kat Luna (Singer/Songwriter), and Claire Murphy (Guitar Tech) among others, share their personal stories of creativity, challenges, and achievements. This initiative seeks to raise awareness about the underrepresentation of women in the music and media fields, where less than 5% of creators are female.
Engaging Events at Hard Rock Cafes
Throughout March, Hard Rock Cafes will feature unique Coca-Cola beverages curated to reflect the regions showcased in these empowering stories. Guests can indulge in drinks like the tropical Passionfruit Splash and the refreshing Spiced Yuzu Soda, alongside a special menu that includes dishes such as the Fattoush Chicken Caesar Salad and Dulce de Leche Brownie. Additionally, Hard Rock aims to host 1,000 live music events worldwide, all geared towards celebrating women's contributions and dynamics in music.
Philanthropic Efforts
In a bid to further support women's rights and visibility in the arts, Hard Rock will donate $100,000 to Women in Music through its philanthropic arm, the Hard Rock Heals Foundation. This financial support is set to advance educational initiatives and empowerment efforts, driving positive change within the community.
Nicole Barsalona, President of Women in Music, expressed gratitude for this partnership, stating that it underscores the commitment to not only spotlighting diversity on stage but also acknowledging the various vital roles women play in the industry’s progression.
Unique Experiences at Hard Rock Hotels
Beyond cafes, Hard Rock Hotels will celebrate women through curated listening experiences, featuring playlists that embody the spirit of empowerment. These amenities include limited-edition vinyl records and memorabilia celebrating the contributions of female artists.
Guests are invited to experience a variety of live performances throughout March, making each stay memorable and infused with creativity that aims to resonate with women’s experiences and achievements in music.
Conclusion
With its commitment to celebrating female talent and visibility, Hard Rock International, alongside Coca-Cola, is not only shining a spotlight on the women who influence music’s landscape but also fostering a culture of recognition and empowerment within the arts. To learn more about their initiatives and special offers for this International Women's Month, visit
Hard Rock's official page.