iYell Corporation: Leading the Way in Creating a Great Workplace
iYell Corporation, headquartered in Meguro, Tokyo, has recently been awarded 30th place in the mid-sized category of the 2026 Japan's Best Workplaces ranking organized by Great Place to Work® Institute Japan (GPTW Japan). This recognition highlights iYell's commitment to fostering a supportive and empowering workplace culture, where its employees can thrive and pursue their dreams.
The Vision Behind iYell's Success
With the vision of "A Planet Supporting Each Other - chain of Yell," iYell has cultivated a corporate culture focused on encouraging everyone involved to achieve their dreams and happiness. The company believes that by creating an environment where employees feel happy and engaged at work, they can support the dreams and aspirations of their peers, thereby establishing a positive feedback loop that benefits everyone.
Since its inception in 2016, iYell has continuously expanded its efforts to innovate and transform the housing loan industry and the broader real estate market. This dual focus on both employee satisfaction and industry revolution has been key to its ongoing success.
A Journey of Recognition
iYell began its journey in the Best Workplaces ranking in 2018, first competing in the small-sized category, where it impressively reached 5th place. As the company grew and surpassed 100 employees in 2021, it transitioned to the mid-sized category, achieving remarkable rankings thereafter, including 6th place in 2022. The latest acknowledgment at 30th place in 2026 is a testament to iYell's consistent dedication to maintaining its unique workplace culture even as it scales.
Previous Awards and Achievements
Over the years, iYell has accumulated numerous accolades that reflect its innovative workplace practices:
- - 2018: 16th in the small-sized category
- - 2019: 5th in the small-sized category, 3rd in the women's category
- - 2020: 5th in the small-sized category, 19th in Asia's mid-sized segment
- - 2021: 24th in the mid-sized category
- - 2022: 6th in the mid-sized category, 3rd in the women's category, 70th in Asia's small-medium sector, and 5th in the senior category
- - 2023: 15th in the mid-sized category
- - 2024: 14th in the mid-sized category
- - 2025: Certified as a great workplace
- - 2026: 30th in the mid-sized category
Initiatives to Enhance Workplace Quality
One of iYell's key strategies to enhance workplace satisfaction is publishing materials that encapsulate the founder’s philosophies and management principles. The company released a comprehensive booklet titled "COMPASS," which condenses their fundamental beliefs, followed by "Founder's Legacy," a detailed 320-page guide explaining practical applications of these principles.
These resources are integral to aligning employee directions and maintaining a solid cultural foundation. They serve as touchstones for employees during challenging times, encouraging growth and mutual support within the organization.
Creating a Unified Vision
By articulating the founder's intentions clearly through "Founder's Legacy," iYell aims to eliminate misunderstandings that may arise from their unique corporate culture. This approach fosters an environment where employees feel empowered and engaged in their work. Additionally, the guide provides specific criteria for decision-making, which expedites organizational processes and maximizes individual performance.
Fostering a common value system throughout the organization is critical to iYell's mission of creating a supportive global network. This philosophy aims to ensure the company’s DNA endures for centuries, even beyond the founders' era.
Looking Ahead: Continuing on the Path of Employee-Centric Leadership
iYell is committed to maintaining its "employee-first" management philosophy, further driving its vision of being a supportive workplace. As it strives to be recognized as one of the best companies, iYell is dedicated to creating a space where employees can revel in their happiness today and into the future.
Company Overview
- - Company Name: iYell Corporation (The iYell Co., Ltd.)
- - CEO: Mitsuhiro Kubota
- - Headquarters: 7th Floor, Sumitomo Realty Aobadai Hills, 4-7-7 Aobadai, Meguro-ku, Tokyo
- - Founded: May 12, 2016
- - Paid-in Capital: 8.27 billion yen (as of October 2025)
- - Corporate Website: iYell Official Website
- - Recruitment Website: iYell Recruitment
- - New Graduate Recruitment Website: iYell Graduate Recruitment
- - Official Blog: iYell Blog