MediaAid Launches Total Support Service for TikTok Shop to Enhance Shopping Experience
In the age of social media, the way consumers shop is evolving rapidly, and MediaAid Inc. is stepping up to support this shift. The Tokyo-based company has launched a new service that provides total support for brands wishing to establish and manage their presence on "TikTok Shop," a feature within the popular short video platform TikTok developed by Bytedance. This service embraces the concept of social commerce, where watching videos, engaging with content, and making purchases all happen seamlessly within the app. As TikTok continues to draw over 33 million users each month in Japan alone, the opportunity for brands to connect with their audience through relatable content is more significant than ever.
With traditional e-commerce sites slowly becoming outdated, brands are now encouraged to innovate their sales strategies by adopting a video-first approach. MediaAid has extensive experience working with beauty, cosmetics, apparel, and D2C sectors on TikTok and has successfully helped many accounts grow from zero to one million followers, showcasing their ability to harness the platform's power.
"TikTok Shop" represents a revolutionary e-commerce feature that allows users to discover and purchase products directly within the TikTok app. During video content or live streams, brands can display links to their products, allowing for an immediate conversion of viewer interest into purchasing behavior without redirecting users to external sites. This integration of content and commerce creates a unique shopping experience, making it easier for users to make impulse buys based on real-time engagement.
MediaAid's newly launched service aims to provide exhaustive assistance to brands looking to optimize their TikTok Shop presence. The service includes:
Moving forward, MediaAid aims to expand its support offerings alongside new functions scheduled to debut on TikTok Shop. Future expansions may include cross-border e-commerce solutions and integration with brands' own e-commerce platforms.
Founded in April 2021 and based in Tokyo's Shibuya district, MediaAid Inc. has grown to a team of 65 members (as of May 2025). With operations in Osaka and Fukuoka, the company continually strives to revolutionize the way brands interact with consumers through innovative social commerce solutions. For additional inquiries, interested parties can reach out via email at info@mediaaid.co.jp or by phone at 03-6712-6105.
With traditional e-commerce sites slowly becoming outdated, brands are now encouraged to innovate their sales strategies by adopting a video-first approach. MediaAid has extensive experience working with beauty, cosmetics, apparel, and D2C sectors on TikTok and has successfully helped many accounts grow from zero to one million followers, showcasing their ability to harness the platform's power.
What is TikTok Shop?
"TikTok Shop" represents a revolutionary e-commerce feature that allows users to discover and purchase products directly within the TikTok app. During video content or live streams, brands can display links to their products, allowing for an immediate conversion of viewer interest into purchasing behavior without redirecting users to external sites. This integration of content and commerce creates a unique shopping experience, making it easier for users to make impulse buys based on real-time engagement.
Service Details: Comprehensive Support for TikTok Shop Operations
MediaAid's newly launched service aims to provide exhaustive assistance to brands looking to optimize their TikTok Shop presence. The service includes:
- - Establishment and initial setup support for TikTok Shop accounts.
- - Assistance with product registration and store build-out.
- - Creative planning and production for short videos and live streaming, along with ongoing post-management.
- - Recruitment and management of TikTok creators.
- - TikTok ad planning and operation support.
- - Data analysis, improvement reports, and KPI design/monitoring.
- - Live commerce streaming support.
- - Fulfillment by TikTok (FBT) and inventory/logistics integration assistance.
Unique Selling Points of MediaAid Services
- - Data-Driven Sales Path Design: MediaAid utilizes its experience in managing multiple TikTok accounts to create an effective sales funnel that covers viewing, interest, purchasing, and repeat customers.
- - Partnership with TikTok: As a platinum partner of TikTok for Business, MediaAid produces over 2,000 short videos monthly, leveraging insights from the platform's algorithm for successful creative and operational structures.
- - Industry Specialization: MediaAid has built strong purchasing channels in sectors like cosmetics, beauty, food, and healthcare, optimizing messaging and creative content for specific product categories.
- - In-House Operations: With a 20-member in-house team that handles strategy, video production, live streaming, ad management, and data analysis, MediaAid ensures quick and quality service while continually optimizing campaigns for TikTok Shop.
Future Prospects
Moving forward, MediaAid aims to expand its support offerings alongside new functions scheduled to debut on TikTok Shop. Future expansions may include cross-border e-commerce solutions and integration with brands' own e-commerce platforms.
About MediaAid
Founded in April 2021 and based in Tokyo's Shibuya district, MediaAid Inc. has grown to a team of 65 members (as of May 2025). With operations in Osaka and Fukuoka, the company continually strives to revolutionize the way brands interact with consumers through innovative social commerce solutions. For additional inquiries, interested parties can reach out via email at info@mediaaid.co.jp or by phone at 03-6712-6105.
Topics Consumer Products & Retail）
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