ALL THE SMOKE Productions Unveils Executive Team with Matt Barnes as CEO

ALL THE SMOKE Productions Reveals New Executive Team

In a significant move for the evolving landscape of sports media, ALL THE SMOKE Productions has announced the formal appointments of its co-founders, NBA Champion Matt Barnes and media veteran Brian Dailey, to key leadership positions. Barnes will serve as the Chief Executive Officer while Dailey takes the role of President and Chief Operating Officer. This development follows a remarkable year for the company, which aims to redefine how sports narratives are constructed and delivered.

Founded in 2024 after the disbandment of Showtime Sports, ALL THE SMOKE Productions emerged from the success of its flagship series, "ALL THE SMOKE WITH MATT BARNES AND STEPHEN JACKSON." This popular show, launched in 2019, has set a standard for authentic storytelling in the sports domain, directly led by the athletes themselves. Barnes acknowledges that the company was established to disrupt the status quo. He stated, "We founded ALL THE SMOKE PRODUCTIONS to change the game and that is what we are doing. We are telling authentic stories that matter, and it's been an incredible journey to see the impact we've had in such a short time. Year two of this company is about expanding that vision and creating more opportunities for athletes to have a voice in how their stories are told."

In his new role, Dailey aims to advance the organization's mission by embracing the rapid transformations within the sports media landscape. "The world of sports media is rapidly evolving," Dailey remarked. "ALL THE SMOKE PRODUCTIONS is at the forefront of that transformation. We're not just creating compelling, important content—podcasts, series, documentaries, and brands—we are leading a movement to amplify varied and diverse voices, inspire audiences and engage fans on a deeper level."

The past year has seen ALL THE SMOKE Productions making significant strides in reestablishing its operational framework and enhancing its digital footprint. The introduction of several new programs, including ALL THE SMOKE FIGHT, has expanded the company's total digital reach to over 20 million. Collaborations have also been key to its growth strategy, with partnerships formed alongside icons such as Boxing Hall of Fame inductees Andre Ward and Roy Jones Jr., and innovative distribution agreements spanning social media platforms, YouTube, and major podcast outlets. Negotiations for new connections with OTT and streaming services are ongoing.

Not limited to digital content, ALL THE SMOKE has also diversified its brand through various ventures. This includes the release of a coffee table book published by Simon & Schuster, a premium Mezcal line, exclusive sneaker collaborations, and a merchandise range. The recent partnership with Live Nation has initiated the "Smoke Tour Live," while strategic alliances with platforms like DraftKings and iHeartRadio have further solidified the company's industry presence.

One year since its inception, ALL THE SMOKE Productions now boasts a robust schedule of over eight premium digital series that explore the intersection of sports and culture. Notable programs such as "ALL THE SMOKE," "UNPLUGGED," "THE ART OF WARD," and "MORNING KOMBAT" exemplify this unique approach. Additionally, the company is collaborating with Kevin Garnett's Content Cartel to produce further innovative series.

Barnes, who enjoyed a distinguished 14-year career in the NBA spanning two championship runs with the Golden State Warriors, transitioned into the world of media post-retirement. Alongside Stephen Jackson, his partner and fellow NBA champion, he helped create the multifaceted platform that has garnered accolades and awards like the NAACP Image Awards and the Webby Awards.

As a strategic thinker and accomplished media executive, Dailey's background includes pivotal roles at Showtime Networks, where he led initiatives to elevate the relevance of sports content. His extensive experience at ESPN allowed him to establish influential partnerships and drive innovative collaboration across platforms.

With a vision to reshape media narratives and elevate the dialogue surrounding sports, ALL THE SMOKE Productions is poised for an exciting future under the leadership of Barnes and Dailey. The company not only aims to deliver compelling content but seeks to foster an inclusive community where athletes can express themselves authentically and engage their fans like never before.