Geograms' Stunning Tourism Film Wins Prestigious Awards in Japan

Geograms' Acclaimed Film: 'Sarobetsu Wilds, Northern Memories'

Geograms, a video production company based in Tokyo and Hokkaido, recently celebrated significant recognition for its breathtaking tourism film titled 'Sarobetsu Wilds: Northern Memories.' This work not only secured the Grand Prix in the Japan category at the 8th Japan International Tourism Film Festival (JWTFF) but also won the Excellence Award in the Tourism Products division. Additionally, it received the Special Prize in the Video category at the 72nd Hokkaido Public Relations Competition.

Background of the Project

The film was commissioned by the town of Horonobe in Hokkaido to celebrate the 50th anniversary of the designation of the Rishiri-Rebun-Sarobetsu National Park. The creative vision of the project was led by Hirodai Ito, who is also the founder of Geograms and hails from Horonobe. With deep personal connections to the Sarobetsu Wilds, the film aims to transcend typical tourism promotion by conveying the intrinsic value of the region's landscape and the stories of its inhabitants.

About the Film

'Sarobetsu Wilds: Northern Memories' is structured as a documentary that intertwines stunning natural scenery with the voices of locals who call this area home. Unlike many tourism videos that focus solely on imposing landscapes and scenic spots, this film seeks to portray the Sarobetsu Wilds as a site interlinked with the memories and lives of its residents.

Through the testimonials presented by local individuals, the film poses reflective questions about the importance of this landscape, the memories it harbors, and what needs to be preserved for future generations.

Awards and Recognition

At the JWTFF, the film won the following accolades:

- Grand Prix in the Japan category
- Excellence Award in the Tourism Products division

The Japan International Tourism Film Festival promotes the allure of various regions globally, aiming to contribute to tourism development. It is recognized as a member of the CIFFT, a prestigious international network approved by UN Tourism.

In addition to these honors, the film was also distinguished with a Special Prize in the Video division at the 72nd Hokkaido Public Relations Competition, further solidifying its impact in both tourism and local government promotion.

Reflections from the Director

Hirodai Ito expressed a personal sentiment about the project, stating that this film represents not just a professional endeavor but a journey to connect with his own roots. He noted that the recognition at both the JWTFF and the Hokkaido Public Relations Competition signifies that tourism films can be more than mere advertisements; they can convey the culture and memories of a region. He extended his heartfelt thanks to all the participants from Horonobe who contributed to this project.

Future Directions

Geograms is committed to continuing its efforts in portraying the natural beauty, culture, history, and the livelihoods of people in Hokkaido and beyond. The recent awards are an encouragement to collaborate with local governments, organizations, and businesses, unveiling hidden values in various regions and pursuing impactful visual storytelling. The company plans to focus on creating films that preserve local memories and culture for future generations while effectively bridging tourism and regional branding.

About Geograms

Geograms is a film production company that leverages aerial, ground, and underwater filming techniques to produce immersive videos. The company's mission is to capture the beauty and harshness of nature and the vibrant life and culture within it, sharing emotional experiences with a wider audience. With a robust and talented production team, Geograms excels in generating reliable footage even in unpredictable natural conditions. They incorporate human sensitivity and technical expertise, utilizing both digital technology and AI while developing tourism films, municipality promotions, documentaries, and corporate branding visuals.