#Japan #Tokyo #Plush Toy #Nijisanji #Niji Town

The Launch of Niji Town 8-Chome!

Nijisanji, the innovative VTuber group operated by ANYCOLOR Inc., is thrilled to announce the upcoming release of their latest addition to the beloved Niji Town series: Niji Town 8-Chome!
Scheduled to hit the shelves on September 7, 2026, at 18:00, these adorable plush mascots are sure to capture the hearts of fans.

What’s New?

Niji Town 8-Chome introduces a new line of plush toys inspired by the Niji Town theme. This marks the eighth installment of the animal mascot series that has become a fan favorite since its inception. These plushies will be available for purchase on the official Niji Store starting at the designated date and time.

Details of the New Plushies

• - Price: ¥2,000 (tax included) each
• - Variety: A total of 11 different designs to choose from
• - Dimensions: Approximately W85mm × H110mm × D50mm (excluding ears and cheeks); sizes may vary slightly by design.
• - Materials: Polyester and iron
• - Purchase Limit: Buyers can purchase a maximum of 5 items per type per transaction.

These new plushies are not only perfect for collectors but also make great gifts for friends and loved ones who adore these charming characters!

Celebrating a Milestone: Niji Store’s 6th Anniversary

Alongside the launch of Niji Town 8-Chome, an exciting 6th Anniversary Campaign will kick off on September 7, 2026, at 18:00, offering special promotions and celebrating the achievements of the Niji Store over the past six years. Details of this campaign will be available on the 6th Anniversary Special Site.

Shipping and Availability

Purchases made during the launch will begin shipping in mid-September 2026. For the latest updates regarding shipping and product availability, please monitor your email for shipping confirmation alerts. Keep in mind that all items will ship together, so if you order multiple products, they will arrive at the same time.

Stay Updated!

For those eager to share their excitement, updates on this release and future products will be available through Niji Sanji’s official channels, including:

• - Twitter
• - X hashtag: #にじたうん

About Niji Town

Niji Town features adorable mascots that reflect the charm and uniqueness present in the Niji Sanji universe. More characters from this delightful community are set to be introduced in the future.

The Niji Sanji Project

The Niji Sanji Project, a leading VTuber/Virtual Live streamer initiative, boasts a diverse range of influencers, 150 members strong, each offering unique content on various platforms such as YouTube. The project aims to enhance the entertainment landscape through events and merchandise, paving the way for innovative experiences.

Over to ANYCOLOR Inc.

Established on May 2, 2017, by CEO Riku Tanazumi, ANYCOLOR Inc. strives to create magical experiences in entertainment. With a mission to accelerate the