#Sports Media #OutKick #Multiplatform Views

OutKick's Impressive Growth in 2025

OutKick, a national multimedia sports platform, has recently reported significant growth metrics for April 2025, underscoring its evolving prominence in the landscape of sports media. According to data from Comscore, the platform experienced a substantial increase in various key performance indicators year-over-year. With a remarkable total of 6.2 million unique visitors accessing OutKick via desktop and mobile platforms, the site has recorded a 16% increase when compared to April of the previous year. This performance illustrates a growing trend of engagement among sports enthusiasts who appreciate OutKick's distinct blend of sports and politics.

In addition to unique visitors, OutKick achieved a total of 27 million multiplatform views, which equates to an 11% rise from the same period in 2024. Furthermore, the platform saw viewers spending around 24 million minutes on its content, a notable 10% increase year-over-year. These statistics reflect not just a spike in visitor numbers, but also an enhanced engagement level, demonstrating that viewers are not just visiting OutKick, but actively consuming its content for extended periods.

Ranking Among Competitors

Notably, OutKick has made significant strides in its competitive positioning within the digital sports landscape. In April 2025, the platform ranked as the 19th most visited sports site among over 350 comparable entities. OutKick notably surpassed established brands such as NBC Sports Video Group, DraftKings, and Daily Mail – Sport, which highlights its unique offering and growing audience.

OutKick's Senior Vice President and Managing Editor, Gary Schreier, commented on this impressive performance, stating that the platform stands out as