SQUARE ENIX Cafe & Shop SHINJUKU: Grand Opening Event
The highly anticipated "Officially Licensed SQUARE ENIX Cafe & Shop SHINJUKU," managed by Newton Co., Ltd. under a license from SQUARE ENIX, is set to officially open its doors on Friday, June 12, 2026. Ahead of this grand opening, a pre-opening event will take place starting from Saturday, May 30, where visitors can enjoy select menu offerings and special novelties. Reservations for the pre-opening will become available on Wednesday, May 27, at 7 PM, signaling a must-visit event for fans.
Concept and Features
Positioned as a permanent café equipped with a merchandise space, the SQUARE ENIX Cafe aims to immerse guests in a world of beloved titles. Spanning the second and third floors, the café will offer a grand menu inspired by various popular titles, ensuring there’s something for every fan. Meanwhile, the first floor features an extensive range of official merchandise, allowing visitors to shop for unique collectibles.
The café prioritizes reservations, though walk-ins may be accommodated if seats are available. However, the merchandise space is open to everyone without any restrictions.
Location and Operating Hours
- - Name: Officially Licensed SQUARE ENIX Cafe & Shop SHINJUKU
- - Operating Hours: 11:00 AM to 10:00 PM (last seating at 9:20 PM)
- - Days Closed: None
- - Address: 3-36-1 Shinjuku, Shinjuku Ward, Tokyo, Japan, 1F/2F/3F Pasela Bot Tower
- - Official Website: SQUARE ENIX Cafe & Shop
- - Social Media: X (formerly Twitter)
Reservation Guidelines
Café Space
- - Reservations are recommended for optimal seating arrangements, with limited walk-in availability.
- - Each visit is subject to a 90-minute time limit, with last orders taken 40 minutes before the end of the session.
- - A charge of ¥1,200 applies, which includes a complimentary drink of choice and a random luncheon mat featuring a selected title (paper, B4 size).
- - Children who have not yet entered school are exempt from the cover fee but will not receive the complimentary benefits.
- - Guests must order at least one item in addition to the charge. Orders will be placed via mobile using a dedicated QR code on guests’ smartphones.
- - The seating selection may not be available, and the cover charge will be added to the final bill.
Merchandise Space
- - Open to everyone regardless of café usage; however, crowds may result in entry restrictions.
- - There may be limits on the quantity of items purchased during busy times.
Featured Menu Items
The café's grand menu will cover a variety of popular franchises such as:
- - Dragon Quest Series
- - Final Fantasy Series
- - NieR: Automata
- - Fullmetal Alchemist
Additionally, collaborations with other titles are planned for future limited-time events.
Pre-Opening Specials
During the pre-opening, guests can enjoy special menu items, including:
- Hoimi Slime Burger Basket ¥1,760
- Pudding Parfait (DQ ver.) ¥1,430
- Chocobo & Friends Burger Plate ¥1,430
- Pudding Parfait (FF ver.) ¥1,430
- Local Procurement Bullet Pasta ¥2,200
- Pudding Parfait (NieR ver.) ¥1,650
- Ed’s Custard Steamed Bun ¥770
- Al’s Stew Bun ¥770
Exclusive Merchandise
Fans can also browse a collection of items from various franchises, ensuring a treasure trove of exclusive goods for collectors. Brands like "Dragon Quest" and "Final Fantasy" will offer a diverse range of products, alongside likely appearances from "Black Butler" and "Kingdom Hearts".
With exciting opportunities for themed food, carefully curated merchandise, and an immersive environment, the SQUARE ENIX Cafe & Shop SHINJUKU is set to become a must-visit destination for all gaming fans in Tokyo as of 2026.
Stay tuned for further updates leading up to the grand opening!