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Celebrating Innovation: Haier's Smart Home Products in Paris

On March 28, 2026, Haier, the global leader in IoT ecosystems, held a prestigious event in Paris to unveil its latest range of smart home products. This gathering not only showcased Haier's technological advancements but also emphasized their dedication to creating high-quality consumer experiences.

Held between the iconic Roland-Garros and Paris Saint-Germain venues, the Champions Meeting served as a testament to Haier's vision for a smart and personalized lifestyle. It brought together international partners, clients, and media, marking a pivotal moment in Haier’s global journey towards enhancing everyday living through innovative technology.

A New Era of Smart Home Experiences

Haier's presentation extended beyond mere product launches. It encapsulated the essence of ambition, excellence, and performance—core values that drive the brand's continuous innovation strategy. Attendees were introduced to an array of flagship products ranging from high-end home entertainment systems to smart refrigerators and cleaning solutions, all enhanced by cutting-edge AI, advanced sensors, and sleek design.

According to Neil Tunstall, CEO of Haier Europe, “Being number one is not just about market leadership; our ambition is to consistently elevate the home experience.” He elaborated further on their concept of “Zero Distance to Consumer”, aiming to transform technology into smart solutions that adapt, learn, and provide increasingly intuitive and meaningful experiences for users.

Francesco Di Valentin, Haier Europe's commercial director, emphasized the importance of partnerships within the sports industry that mirror Haier's quest for excellence. He stated, “Events like the Champions Meeting allow us to connect directly with customers and partners in inspiring settings while showcasing the strength of our product portfolio.”

Innovations Tailored for Modern Living

The latest Haier innovations are categorized under three main pillars to suit contemporary lifestyles:

AI-Driven Intelligence

Haier’s flagship products employ advanced AI to cater to user preferences, providing smarter and more personalized performance. The 2026 Smart TV series, available in sizes from 32 to 115 inches, integrates Haier's proprietary Homey AI architecture, utilizing Mini LED, QD-Mini LED, OLED, QLED, and LED technologies for an immersive viewing experience that is perfect for movies, sports, and gaming. Moreover, their Horizon refrigerator collection, which offers capacities up to 700 liters, features intelligent conservation mechanisms utilizing NutriBank, Active Fresh Zone, and AI food care systems.

User-Centric Experiences

Designed for seamless daily living, Haier’s solutions combine intuitive AI with functionality. The ID series steam ovens analyze and refine cooking processes to achieve consistently superior results. Meanwhile, the I-Pro Clean range marks Haier’s entry into floor care, with innovative products such as mops, cordless vacuums, and robotic cleaners. The I-Pro Clean Z5 model stands out with its dual roller system that efficiently captures dirt while minimizing streaks and drying time.

Energy Efficiency Solutions

Aligned with European sustainability expectations, Haier’s latest innovations prioritize resource optimization without sacrificing performance. The groundbreaking MultiWash washing machine boasts three independent drums that enable simultaneous washing of different loads with distinct programs, temperatures, and cycles, thus saving time and energy while ensuring each fabric receives the appropriate care. Furthermore, the I-Pro Shine Series 7 Biovitae dishwashers set new hygiene standards with their patented multispectral visible light technology, eliminating 99.99% of bacteria, certified by Eurofins.

Since entering the European market in the 1990s, Haier has steadily expanded its presence, now operating in over 45 countries across Europe. The Paris meeting marks a crucial milestone in its global trajectory, celebrating shared excellence and reaffirming Haier’s ambition to guide the evolution of smart homes worldwide.

For more information, visit https://www.haier.com/global/.

About Haier Group

Founded in 1984, Haier Group is a leading global provider of life-enhancement solutions and digital transformation, dedicated to 'More Creation, More Possibilities.' With a foundation in advanced technology, superior design, and personalized experiences, Haier offers a wide array of connected solutions for laundry, refrigeration, cooking, and air treatment. Haier has been recognized as the number one brand in large home appliances for the seventeenth consecutive year by Euromonitor International.