Partnership Overview
In a bid to enhance employee environmental awareness, Bajji Corporation (headquartered in Taito, Tokyo, CEO: Shinwa Kobayashi) has launched a collaboration with TOPPAN Edge, a subsidiary of TOPPAN Holdings (headquartered in Minato, Tokyo, CEO: Masanori Saito). This partnership aims to leverage TOPPAN Edge's customer base to expand the reach of Bajji’s Eco-Ippo service, designed to support employees in becoming more environmentally conscious.
While many companies are actively working towards reducing CO₂ emissions, they face challenges in fostering individual accountability among employees. TOPPAN Edge has reported an increasing demand for solutions geared towards driving behavioral changes in employees related to sustainability efforts. To address these challenges, both companies are initiating cooperative sales efforts using Eco-Ippo to further promote corporate environmental management. The objective is to introduce this service to more organizations and broaden the circle of CO₂ reduction and behavior change across Japan.
About Eco-Ippo
Eco-Ippo is a web service aimed at elevating environmental consciousness among employees. It is characterized by three main features: "See," "Learn," and "Act," enabling teams and departments to engage in enjoyable and effective activities.
See: Visualization of Data
- - Companies can visualize crucial metrics such as employee actions and renewable energy generation.
Learn: Customizable Learning Experiences
- - Based on the company's sustainability reports, organizations can generate their own quizzes.
- - Additionally, general environmental quizzes are made available.
Act: Connecting to Real Actions
- - Businesses can register recommended ecological actions, facilitating employees to incorporate these into their daily lives.
This framework fosters a self-sustaining eco-culture within organizations. With three patents obtained and one pending, implementing companies have observed significant outcomes:
- - Average active participation rate exceeding 70%
- - Over 80% of participants report heightened environmental awareness
- - Notable increases in discussions about environmental matters among colleagues
About Bajji Corporation
Bajji Corporation operates under the mission to improve the world by even a millimeter through the power of technology. The company has developed various applications, including the mySDG media platform for visualizing progress on the Sustainable Development Goals (SDGs), the Feelyou emotional diary app aimed at promoting well-being, and capture.x, which transforms decarbonization into a personal mission.
Noteworthy accomplishments include winning the Google Play Best of 2020 Award in the "Hidden Masterpiece" category, receiving the prestigious Nikkei Award at the Super DX Summit, and winning the Good Design Award in 2022. In December 2022, Bajji was featured in the Nikkei Cross Trend list of “100 Companies Creating Future Markets [2023 Edition].” It was also selected as part of the Japan Pavilion at CES 2024 and VIVA Technology 2025 as a J-StarX and J-Startup.
Company Information
- - Established: April 2019
- - CEO: Shinwa Kobayashi
- - Address: 2-1-11 Yanagibashi, Taito, Tokyo, Barq SHINSO BLDG 403
- - Website: Bajji Life
- - Contact: [email protected]