Miral Launches Impact Fund in Partnership with Social Contribution Authority to Enhance Environmental and Social Responsibilities

Miral Impact Fund Launched for Social and Environmental Impact



Miral, known for creating immersive destinations in Abu Dhabi, recently announced the launch of the Miral Impact Fund, in collaboration with the Authority of Social Contribution - Ma'an. This initiative aims to significantly enhance social and environmental stewardship in the region.

The official signing ceremony was attended by Dr. Mugheer Khamis Al Khaili, the head of the community development department in Abu Dhabi, and Mohamed Khalifa Al Mubarak, president of Miral. Both leaders emphasized the importance of this fund as not only a financial mechanism but also as a catalyst for sustainable development and community growth.

The Miral Impact Fund is structured around four key focuses:
1. Conservation - Protecting natural ecosystems and promoting sustainable practices, including marine research and wildlife rehabilitation.
2. Art and Culture - Supporting local talents, preserving heritage, and enhancing Abu Dhabi's cultural identity.
3. Health and Well-being - Improving community health through preventive care and mental health awareness.
4. Education and Skills Development - Fostering talent and lifelong learning essential for a knowledge-based economy.

This strategic launch marks a pivotal evolution in Miral’s Corporate Social Responsibility (CSR) strategy and underscores their commitment to fostering measurable social impact. Mohammad Abdalla Al Zaabi, CEO of Miral Group, stated, “The launch of the Miral Impact Fund is a key step in shaping destinations and creating a positive legacy.” He pointed out that this initiative seamlessly aligns with Abu Dhabi's Vision 2030, channeling collective contributions into real social and environmental benefits.

The fund's inaugural project, titled Guardians of the Arabian Gulf, will be led by the Yas SeaWorld Research & Rescue Center. The project aims to protect marine ecosystems and endangered species while training the next generation of conservation leaders. Abdullah Humaid Al Ameri, Director General of Ma'an, highlighted that this partnership will direct community contributions toward initiatives that strengthen community bonds and advance the vision for a sustainable future in Abu Dhabi.

Managed jointly by Miral and Ma'an through a steering committee, the fund aims to uphold transparency and effective resource management. Committee members include key leadership figures, ensuring a well-rounded approach to the fund's operations. The fund invites partners, organizations, and individuals to engage and support in building a sustainable future. Contributions can be made via their dedicated website at miral.ae/miral-impact-fund.

Conclusion


With the Miral Impact Fund, Miral continues to set a precedent in social responsibility within the region. This initiative not only aims to address pressing issues such as environmental conservation and community health but also aspires to inspire future generations to contribute to a better and more inclusive world. Miral’s commitment to corporate social responsibility is clearly reflected through this empowering partnership, which paves the way for lasting positive impacts in Abu Dhabi and beyond.

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