Planet Fitness Kicks Off Back to School Savings with PerksFest Deals

Planet Fitness Kicks Off Back to School Savings with PerksFest Deals



As families gear up for the back-to-school season, Planet Fitness is stepping up to help ease the financial burden with its exciting PerksFest event. Running until August 29, 2025, this initiative brings exclusive deals to both Classic Card and PF Black Card members, featuring popular brands such as Apple Music, Headspace, and NOBULL.

During this limited-time offer, Planet Fitness members have access to impressive discounts that make stocking up for school much more affordable. For instance, PF Black Card members can enjoy up to three months of free Apple Music, while Classic Card members can receive two months free. Furthermore, users can take advantage of $140 off on nutritious meal subscriptions from Factor along with free shipping, and a generous 60% discount on select plans from WeightWatchers.

This year's National Retail Federation survey highlights that families with students from elementary to high school are expected to spend an average of $858 on school supplies, clothing, and electronics. Recognizing this financial strain, Planet Fitness aims to offer value that goes beyond the gym with its affordable membership and significant savings that lighten the load for its members. Justin Unger, Senior Director of Partnerships at Planet Fitness, emphasized, “Planet Fitness knows that back to school season can put a strain on family budgets, which is why we strive to offer a high value, affordable membership and exclusive PF Perks deals that help lighten that load.”

Some of the standout deals of this PerksFest include:
  • - FitBod provides a 40% discount on monthly or yearly subscriptions.
  • - HelloFresh offers a free high-protein item for life along with up to 11 free meals to ensure nutrition is covered during busy school schedules.
  • - Shoes from HEYDUDE get a 30% discount, making sure that students step into the new year in style and comfort.
  • - Discounts on popular fitness gear and apparel are also available through the PF Store, offering 35% off on purchases.

This initiative is more than just a seasonal promotion; it's a pillar of Planet Fitness’ commitment to fostering a community and encouraging wellness. This year, members have collectively saved nearly $6 million on brands they cherish. These savings showcase the company's dedication to a Judgement Free Zone, emphasizing that fitness is for everyone, regardless of their current level.

As the back-to-school season looms, now is the perfect moment for students and their families to join Planet Fitness. Non-members interested in accessing these exclusive offers can sign up at a nearby location or online. Not only does Planet Fitness promote a healthy lifestyle through fitness, but it also stands by its members in their everyday lives, striving to make fitness and wellness accessible to all.

In addition to temporary savings, the PF Perks program is designed to continue offering members year-round deals and discounts from their favorite brands. To explore what is available during PerksFest and beyond, members can download the PF App or visit Planetfitness.com/pf-membership-perks.

With an ever-growing network of clubs and a strong focus on community and well-being, Planet Fitness is setting the tone for a successful back-to-school season. By providing tangible support through financial discounts and an empowering environment, the brand certainly proves to be a valuable ally for families this season.

About Planet Fitness


Founded in 1992 in Dover, NH, Planet Fitness has rapidly become one of the largest and fastest-growing fitness center franchises, boasting over 20.8 million members and a presence in all 50 states as well as Canada, Mexico, and beyond. Their goal remains to enhance lives by creating a welcoming, non-intimidating environment, firmly establishing themselves as a leader in the fitness industry.

Topics Consumer Products & Retail)

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