GoPro Unveils Thrilling New Partnerships with MotoGP and MXGP

GoPro's Exciting Collaboration with MotoGP and MXGP

GoPro, Inc. (NASDAQ: GPRO) has recently made headlines with its announcement of exclusive partnerships with two of the most prestigious racing series in the world: MotoGP and MXGP (FIM Motocross World Championship). With these collaborations, GoPro is set to revolutionize how fans experience motorcycle racing through immersive, first-person content.

The integration of GoPro cameras into these high-octane sports will utilize helmet-mounted devices to offer race enthusiasts a unique perspective—truly feeling the rush as if they were atop the bike themselves. As Marc Saurina, Head of Global Commercial Partnerships at MotoGP, noted, these camera integrations not only enhance the race content but bring fans even closer to the exhilarating action.

The immersive experience begins with MotoGP fans gaining access to high-resolution lap previews filmed from the rider's helmet-mounted GoPro HERO13 Black, showcasing every twist and turn of the track. Additionally, GoPro will proudly serve as a title sponsor for a Grand Prix event in 2025, marking a significant step in building its brand within the motorsports community. Meanwhile, MXGP plans to utilize the HERO12 and HERO13 cameras to tap into the excitement from the start to the finish line, ensuring that no adrenaline-fueled moment goes unnoticed.

Rick Loughery, GoPro's Vice President of Global Marketing and Communications, expressed excitement over the partnerships, emphasizing how fans yearn to witness every pulse-pounding moment their favorite riders experience. This partnership will deliver thrilling insights into the nuances of racing—from navigating tight chicanes to mastering massive jumps—captured beautifully by GoPro's renowned video quality.

These partnerships extend beyond race day. Each series will leverage GoPro's capabilities on their social media channels, during broadcast events, and throughout the racing seasons. Fans can expect to see more integrated activations at high-profile events, custom content collaborations with popular athletes and racing teams, as well as exclusive behind-the-scenes footage shared on GoPro's digital platforms.

The promise of immersive storytelling includes showcasing gripping moments such as breathtaking jumps, heart-stopping turns, and triumphant finish lines—all in stunning clarity and quality that only GoPro can deliver. The design of GoPro cameras, celebrated for their stability, durability, and versatility, ensures that it can capture unique angles in the most demanding conditions. Their Emmy® Award-winning HyperSmooth video stabilization means that viewers can enjoy smooth, dynamic footage no matter how intense the action gets.

As GoPro continues to innovate, they remain committed to helping the world experience life from an exciting new perspective. Their partnership with MotoGP and MXGP exemplifies this mission, allowing fans to connect with their favorite sports and athletes in a way they have never experienced before.

For racing fans eager to enjoy every aspect of motorcycle GP and MXGP events, GoPro's integration is set to transform how they engage with one of the world's most electrifying sports. With race season on the horizon, the excitement is palpable as GoPro gears up to deliver an unparalleled viewing experience that puts fans perilously close to the roaring engines and fierce competition of motorcycle racing.

Visit GoPro.com for more details on their products and updates on thrilling content as it becomes available. Ride along with GoPro and immerse yourself in the world of MotoGP and MXGP like never before!