#United States #Las Vegas #CES 2025 #Linq #A.I. Agent

Linq Unveils Revolutionary A.I. Universal Badge Scanner

At CES 2025, Linq, a leader in mobile CRM and lead capture solutions, took a giant leap forward in streamlining the event marketing landscape with its latest innovation: the Universal Badge Scanner. This advanced feature is designed to capture and process leads with incredible efficiency, significantly reducing the traditionally cumbersome follow-up process that has long plagued event marketers and recruiters.

Enhancing the Event Experience

The Universal Badge Scanner makes use of a mobile device to capture images of event badges, which are then transmitted to a specially designed A.I. agent. This intelligent system is capable of searching through both the internet and proprietary databases to fetch essential information regarding the scanned individual. The A.I. does not just capture data; it enriches contact profiles, verifies information, and initiates timely follow-up actions—all within minutes, transforming what could take days into mere moments.

Elliott Potter, co-founder and CEO of Linq, articulated a bold vision: "We’re not just replacing traditional lead retrieval scanners; we’ve completely rethought how companies convert in-person interactions into revenue." With this innovative feature, Linq aims to assist businesses in capitalizing on their physical interactions, providing a seamless integration of lead management and customer relationship practices.

Features of the Universal Badge Scanner

The Universal Badge Scanner is designed for versatility; it not only supports event badges but also accommodates paper business cards and resumes. This flexibility means companies can eliminate the headaches and costs associated with traditional lead retrieval systems and outdated software solutions. Here are some standout features of this new offering:

• - Instant Lead Capture: Efficiently captures leads from any type of event badge.
• - Enriched Contact Profiles: Utilizes multiple proprietary data sources to verify and enhance captured contact information—including email, phone number, company title, and more.
• - Automatic CRM Integration: Automatically integrates verified leads into CRM systems, ensuring that all records are standardized and up-to-date.
• - Custom Attributes and Tagging: Allows users to tag collected leads with specific details related to the event, such as location and time.

With these features, Linq is not only addressing the existing problems faced by marketers—high rental costs for scanners and the exhaustive manual labor involved in lead processing—but is also enhancing the potential for better conversion rates.

Real-World Impact

Katie Haynes, Event Marketing Manager at Shipt, reflected on the advantages of using Linq's Universal Badge Scanner, saying, "Linq has solved two massive problems: the ridiculous costs of event scanners and the black hole of post-event follow-up. We just take photos of badges, and the A.I. agents handle everything else. We’re seeing better conversion rates due to immediate, relevant follow-up." This practical feedback highlights how Linq helps its users improve efficiency and effectiveness in lead generation.

About Linq

Founded in Birmingham, Alabama, Linq is a pioneering mobile-first CRM and lead capture platform that transforms the way sales teams engage with traditional CRM systems. With solid partnerships with leading CRM solutions such as Salesforce and HubSpot, Linq provides a mobile interface that boosts productivity, allowing sales representatives to efficiently manage leads from any location.

In conclusion, Linq's introduction of the Universal Badge Scanner at CES 2025 represents a significant advancement in the way event marketing and sales teams operate. By harnessing the power of artificial intelligence, Linq has streamlined lead capturing and follow-up processes that typically require substantial resources and time, enabling businesses to refocus their efforts on building meaningful connections and closing sales.