#USA #Los Angeles #Dermalogica #Daily Microfoliant #Sara Erin Foster

Sara and Erin Foster Partner with Dermalogica for Exciting New Campaign

Dermalogica, a leader in professional skincare, is thrilled to unveil its partnership with notable personalities Sara and Erin Foster for the launch of the 'Barely Famous, Always Smooth' campaign. This initiative is set to highlight the effectiveness of their best-selling product, Daily Microfoliant, a top choice for achieving a fresh, smooth complexion.

The 'Barely Famous, Always Smooth' campaign aims to showcase a delightful mix of humor, authenticity, and expert skincare advice, integrating the motivational energy of the Foster sisters into Dermalogica's strong brand ethos. Known for their genuine perspectives on beauty, Hollywood, and life's twists, the Fosters bring a refreshing approach to skincare conversations. Their relationship with Dermalogica emphasizes the idea that true confidence begins with healthy, beautiful skin.

The Launch of the Smooth Skin Movement

Kicking off this campaign in April 2025, the Foster sisters will share their journey with Daily Microfoliant, demonstrating its effortless transformation from a powder to a cleansing foam, ultimately leading to luminous skin. Through their long-term ambassadorship, they will drive the Smooth Skin Movement, reaching individuals across diverse platforms and encouraging consistent skincare practices.

Why Daily Microfoliant Is the Star of the Show

Daily Microfoliant has long been recognized as Dermalogica's flagship product, frequently securing a spot as a customer favorite. Its gentle yet effective rice-based formula works to eliminate dull, surface debris and improves skin tone, making it suitable for daily use. Notably, it is recognized as the #1 selling powder exfoliant in the United States, consistently delivering clinically proven results.

• - Top-selling Dermalogica product across all channels
• - Removes surface impurities to enhance skin tone
• - Delivers brighter and smoother skin effortlessly
• - Endorsed by 100% of users who experienced softer skin after just one application.

The campaign encourages consumers to embrace their most radiant selves, regardless of their status, by gently recommending they 'smooth it out' and invest in expert skincare solutions that really work. Erin Foster articulates this sentiment perfectly: “If you do not have the right exfoliator, nothing else you put on your skin after matters.”

Furthermore, she highlights the unique advantage of Daily Microfoliant, which combines efficacy with gentleness, making it ideal for sensitive skin types. She shares her adoration for Dermalogica, emphasizing its commitment to quality over fleeting trends.

The Dynamic Duo Behind the Campaign

Erin and Sara Foster are not only popular in the entertainment industry, but they have also co-founded their own clothing lifestyle brand, Favorite Daughter, with successful retail ventures that extend across multiple high-profile stores. Erin is the creative mind behind the Netflix comedy series, Nobody Wants This, while Sara also plays a pivotal role as executive producer. Together, the sisters continue to flourish in the industry, focusing on diverse projects that engage and entertain their audience.

For those looking to follow this exciting journey, Dermalogica's 'Barely Famous, Always Smooth' campaign is one to watch as the Foster sisters present skincare with their signature blend of humor and honesty. You can join the conversation by following them on Instagram at @Dermalogica, @SaraFoster, and @ErinFoster to stay updated on this exhilarating campaign as it unfolds.

About Dermalogica

Founded in 1986 by Jane Wurwand, Dermalogica has revolutionized the skincare arena by prioritizing clean, effective formulations that focus on skin health rather than beauty. With a commitment to advanced educational training, the brand supports over 100,000 skin therapists annually, providing unparalleled service and effective products worldwide. With a presence in over 80 countries and products crafted in Los Angeles, Dermalogica remains dedicated to establishing itself as an industry leader in skincare efficacy.

In summary, the partnership between Dermalogica and the Foster sisters is poised to reshape the narrative surrounding skincare, blending humor with essential beauty insights that empower consumers to feel confident in their skin. By focusing on relatable messaging and proven results, the campaign is set to inspire many on their skincare journeys.

For more details on Dermalogica's innovative products and the latest updates to this exciting campaign, visit Dermalogica's website.