Unleashing Courage: Transformative Business Novel Spotlighting Local Leadership

In an impressive literary venture, Marcomplus has announced the release of "The Answers Lie on the Ground: 50 Miracles of Organizational Change Through Mid-Term Business Plans" on September 1, 2025. Authored by Akira Kitani, this exceptional work aims to inspire organizations, emphasizing the need for leaders to trust their team's capabilities and embrace courage in decision-making.

Book Overview

Title: The Answers Lie on the Ground: 50 Miracles of Organizational Change Through Mid-Term Business Plans
Author: Akira Kitani
Release Date: September 1, 2025
Price: Kindle Edition ¥550 (tax included)

From September 2 to September 6, 2025, a promotional campaign will offer free access to the book, allowing readers to experience its transformative story firsthand. The book can be accessed here: Amazon Link.

Why Focus on Ground-Level Leadership Now?

In the face of structural challenges, growth companies often encounter issues like limited collaboration between departments, reliance on specific clients, and a concentration of decision-making power among top executives. These challenges, termed growth pains, exacerbate the need for a shift towards ground-level leadership in business operations.

Kitani’s book presents a strategy to address these challenges through the premise of ‘ground-level created mid-term business plans.’ The narrative brilliantly illustrates how organizations can overcome obstacles and achieve miraculous transformations through this innovative approach.

Synopsis of the Story

The backdrop of this riveting tale is a local television station in Toyama, facing a dire situation with plummeting ratings and drastically reduced revenue. The protagonist, Makoto Yamashita, a 55-year-old executive, finds himself reminiscent of his past, grappling with despair as he confronts the station's struggles.

Amidst this crisis, a fortuitous reunion with Kimura, a former colleague who once guided Yamashita's career, sparks an idea for revolutionary change. Kimura introduces the unconventional concept of a ground-level business plan, proposing that the real answers to revitalizing the TV station lie within its own ranks.

The narrative unfolds as five ground-level leaders come together to form an integrated strategy aimed at transforming Toyama into a coveted destination recognized for premium experiences. Through courage, collaboration, and a shared vision, these leaders illustrate how trusting the capabilities of the grassroots team can lead to remarkable outcomes.

The essence of this book lies in its portrayal of 50 miracles of transformation, seamlessly interwoven into the story, allowing readers to grasp the principles of effective change management.

Features of the Book

1. Practical Learning in Narrative Form
Unlike traditional business books, this relatable story offers insights into organizational change. Readers join the characters on their journeys, naturally absorbing effective management techniques alongside their growth.

2. Structured Insights on the 50 Miracles
The book categorizes the fundamental aspects that various transformations can achieve, including strategic vision, organizational talent, management practices, performance finance, operational efficiency, customer relations, growth development, external stakeholder relationships, and continuous improvement.

Author Profile

Akira Kitani, the founder of Marcomplus, has over three decades of experience in advertising and marketing, previously working with the Hakuhodo DY Group. His expertise centers on cultivating organizations that harness the power of their operational teams.

Kitani passionately conducts workshops throughout Japan, guiding businesses towards collaborative management approaches, offering advice on how to provide leaders with the luxury of pausing to reflect on strategies without succumbing to setbacks.

Target Audience

The book primarily aims at:

- Growth company executives and senior management
- Departmental managers and team leaders
- Business planning and HR professionals

Author’s Message

“Where the answers lie on the ground” is not just a tagline but a profound sentiment that reflects my long-standing commitment to the media industry and my love for my hometown. This story emerged from personal experiences, including my aspiration of working at a TV station during my student years.

As professionals in the media landscape navigate its evolving dynamics, I’ve held firm in my belief that there is still great potential for traditional TV to play a life-changing role in communities. My experiences compel me to reflect: “What if local channels could genuinely showcase the charms of their regions?” It is this question that inspired the narrative in which local leaders can instigate profound organizational change.

By engrossing readers in this storyline, I hope to kindle a sense of possibility in workplaces as they ponder: “What interesting initiatives could we embark on?”

For inquiries regarding the book, contact:
Marcomplus, Contact: Akira Kitani
Email: [email protected]
Website: Marcomplus