Popeyes® Partners with The Surf Lodge for Iconic Summer Flavor Experience

Popeyes® and The Surf Lodge: A Summer Like No Other

This summer is set to be unforgettable as Popeyes®, known for its bold Louisiana flavor, partners with the iconic Surf Lodge in Montauk, New York. Starting Memorial Day weekend, this collaboration will introduce the Chicken Tender Tower, exclusively featuring Popeyes' legendary chicken tenders. This unique offering promises to elevate the culinary experience for guests at one of the East Coast's most prestigious music venues.

The Vibrant Collaboration

The partnership brings together Popeyes' rich culinary heritage with the lively atmosphere of The Surf Lodge. As a prominent venue for summer concerts, The Surf Lodge will incorporate the Chicken Tender Tower into its menu, ensuring that every gathering is infused with Popeyes' delicious offerings. This towering display of hand-breaded, crispy chicken tenders will not only serve as substantial fare but also as the centerpiece for summer gatherings.

Matt Rubin, Chief Marketing Officer of Popeyes U.S. and Canada, expressed enthusiasm for the partnership, stating, “We’re excited to bring the bold flavor and energy of Popeyes to one of the most iconic destinations in music and culture. This way, we can surprise guests by merging great food with great music.”

The Chicken Tender Tower Experience

At The Surf Lodge, guests will enjoy the Chicken Tender Tower, which consists of multi-level stacks of Popeyes' fried chicken, accompanied by a flight of exclusive dipping sauces. This arrangement is designed to foster a vibrant social experience, catering to both music lovers and foodies alike. Perfect for sharing, it will be a visual feast that will tempt diners to snap photos and share on social media.

Summer Concert Series and Exclusive Drops

Throughout the summer, attendees can look forward to various special product launches and exclusive drops, adding an exciting twist to The Surf Lodge's dynamic environment. The Chicken Tender Tower will surely become a summer staple amidst the backdrop of live music from globally recognized artists performing at the venue.

Merchandise and The Marquee Weekend Takeover

In addition to the culinary delights, Popeyes and The Surf Lodge will debut a co-branded merchandise collection, allowing fans to take home a piece of this unique summer experience. The highlight of this partnership will be a marquee weekend takeover where Popeyes will dominate programming, making it the focal point of Montauk's summer festivities.

Jayma Cardoso, founder of The Surf Lodge, remarked, “It’s a special collaboration that combines our signature Chicken Tender Towers with the unmistakable taste of Popeyes. This partnership adds an exciting flavor to our cultural offering.”

Nationwide Engagement

For those unable to visit Montauk, Popeyes is committed to extending this summer flavor experience nationwide. As part of a promotional offer, Popeyes Rewards members can enjoy a 12-piece tender meal for just $12 at participating locations, making it easy for fans to recreate the Chicken Tender Tower at home.

This partnership is not only groundbreaking as it marks the first time a major QSR (Quick Service Restaurant) has collaborated exclusively with a summer venue. Popeyes is embracing the summer vibe, making its tenders the star attraction.

Conclusion

The Popeyes and Surf Lodge partnership is set to create an unparalleled summer atmosphere, enriching both the gastronomic and cultural scene in Montauk. For avid fans and newcomers alike, this collaboration promises an unforgettable experience filled with thrilling music, delightful food, and the essence of summer. Follow their journey on social media to stay engaged with all the exciting happenings this summer season.