#USA #Los Angeles #MotoAmerica #ARCH Motorcycle #Keanu Reeves

ARCH Motorcycle Unveils New Race Team and Docuseries

In a bold move to establish its presence on the racing circuit, ARCH Motorcycle, co-founded by actor Keanu Reeves and experienced racer Gard Hollinger, has announced the creation of its own racing team. The company aims to showcase its cutting-edge proprietary engine in the upcoming 2025 MotoAmerica Super Hooligan Championship Series. Alongside this venture, ARCH will debut an unscripted documentary series that will capture the team’s journey over ten races across the United States, delving into the personal stories and dynamics of its members.

Gard Hollinger, a former motocross competitor, expressed his enthusiasm, stating, "The timing has never felt right… until now." His excitement surged after testing their latest engine, an accomplishment he described as developing an “absolute monster.” He further emphasizes the ambition behind this venture, saying, “Why not create a strong team and challenge the industry giants?” Reeves echoed this sentiment, expressing their excitement about competing in the prestigious MotoAmerica series.

The ARCH team will pit its skills against well-established rivals such as Harley Davidson and KTM, making a notable entry into a highly competitive landscape. Already, in its debut race at Daytona 200, the team secured an impressive seventh place among nearly 50 entrants, setting a promising tone for the season. Leading the charge for ARCH is Corey Alexander, a former AMA Supersport and MotoAmerica Stock 1000cc champion, while ex-MotoGP star Jeremy McWilliams steps in as the team's strategic advisor, later transitioning to a racing role.

John Stevens, CEO of V10 Entertainment, noted that it's been an exhilarating ride working with the ARCH Racing team. He anticipated that the docuseries would become an audience favorite, filled with dramatic and heartfelt narratives. With such a wide array of stories intertwined with racing, it promises to be a standout in the entertainment landscape.

The partnership signifies a fusion of racing prowess and celebrity appeal, which Chuck Aksland, COO of MotoAmerica, highlighted as a growing trend within their racing community. He praised ARCH's commitment to documenting its endeavor at this competitive level, shining a spotlight on both their brand and the MotoAmerica series globally.

The documentary series is in the capable hands of several production teams, including Trojan Horse Productions and Opportunity Studios. As the project gains momentum, sponsors like Blue Ridge Distilling and Suter Industries are highlighted, with more partnerships anticipated as the season progresses.

Celebrated for its innovative spirit, ARCH Motorcycle has always aimed to reshape perceptions of American motorcycles since its inception in 2011. Each motorcycle designed by the company emphasizes personalized riding experiences and cutting-edge engineering. Their ambition extends beyond making quality bikes, as they strive to foster a community of passionate riders seeking unique adventures.

V10 Entertainment, ARCH's media partner, is known for creating original content and acquiring properties that resonate with viewers. Their expertise positions the ARCH documentary series for success, tapping into an audience that appreciates both competitive motorsport and compelling human narratives.

In conclusion, ARCH Motorcycle's new race team, spearheaded by Keanu Reeves and Gard Hollinger, is poised to bring an exciting blend of high-octane racing action and storytelling to fans worldwide. As they gear up for the 2025 MotoAmerica Super Hooligan Championship, viewers can expect not only thrilling races but also an intimate look at the heart and soul behind the team. This initiative signals a significant shift in the motorcycle industry, showcasing innovation, celebrity involvement, and a relentless drive for excellence.