Inter Miami CF Strengthens Partnership with Lowe's for Future Growth and Community Engagement

Inter Miami CF and Lowe's: A Renewed Commitment

Inter Miami CF has officially renewed and expanded its strategic partnership with Lowe's, a giant in the home improvement industry. This recent development not only highlights Lowe's as the main partner but also as the official jersey sleeve sponsor and founding partner of Miami Freedom Park. Following an initial collaboration that began in April 2024, this partnership renewal comes at a pivotal moment for Inter Miami, particularly after clinching the MLS Cup 2025. The club is entering a transformative new era as it prepares to unveil its new state-of-the-art stadium at Miami Freedom Park in 2026.

The enhanced partnership means that Lowe's will become the exclusive home improvement partner for Inter Miami CF, taking on the role of official sleeve sponsor across various teams, including MLS, Next Pro, and Academy teams. The partnership emphasizes Lowe's commitment to supporting the development of young athletes and fostering connections within the local community. With a focus on enhancing the fan experience, Lowe's branding will be integrated throughout the player development framework of the Club.

As a founding partner of Miami Freedom Park, Lowe's aims to play an integral role in the stadium's construction and overall development, providing resources and expertise for specific construction needs across the venue, entertainment district, plazas, green spaces, and more. This collaboration is strategically aligned with Lowe's mission to support communities and enhance public spaces, making it a fitting partnership driven by shared values and goals.

In addition to the renovation of the sponsorship, Inter Miami recently appointed Lowe's as the main sponsor of the Dreams Cup. This initiative is focused on creating opportunities for young athletes to pursue their dreams both on and off the field. As one of the fastest-growing youth soccer events in North America, the Dreams Cup aligns perfectly with Lowe's dedication to championing the next generation through hard work and community support.

Jen Wilson, Senior Vice President of Marketing for Lowe's, expressed excitement about the expanded partnership: "Our deepened involvement with Inter Miami CF reflects our enduring commitment to soccer and building connections with fans of all ages. We recognize the national scope and visionary landscape that Inter Miami CF is creating, and we want our brand to be at the heart of that vision. From the stadium to the sleeve sponsor and engagements with youth athletes and their families, we're thrilled to reinforce our partnership and deepen our connections with football fans worldwide."

Additionally, many elements of the original alliance will remain in place, including an annual community event tailored to fan interaction, as well as on-site activations and digital integrations reflecting Lowe's commitment to its nationwide fanbase and the South Florida community. Xavier Asensi, President of Business Operations at Inter Miami CF, remarked, "As we embark on this latest chapter post our MLS Cup victory and with our stadium opening at Miami Freedom Park, we’re proud to strengthen our alliance with Lowe's. Our renewed partnership is a testament to the strength of our relationship and shared vision for making a lasting impact both on and off the field in South Florida."

Recently, executives from Inter Miami, Lowe's, and Miami Freedom Park convened at the construction site of Miami Freedom Park for a special reception to celebrate the alliance. The partnership is poised to inspire the next generation, improve matchday experiences, and create a lasting impact throughout the year in South Florida. Fans can secure their seats for the historic inaugural season of Inter Miami CF, featuring their first home game on April 4th at Miami Freedom Park, by purchasing season passes at intermiamicf.com/tickets/mfp.

In conclusion, Lowe's Companies, Inc. continues to elevate its brand through strategic partnerships like the one with Inter Miami CF, firmly establishing its presence in the sporting community while aiming to create safe and accessible spaces for all. The collaboration is also indicative of a broader mission, which includes a commitment to community-driven projects, workforce development, and disaster relief initiatives, all of which are integral to Lowe’s brand ethos.

For anyone interested in following the latest updates from Inter Miami CF or learning more about Lowe's initiatives, updates can regularly be found on their respective websites.