5th Omotesando Craft Beer Festa Promises New Connections This Autumn

Discover New Connections at the 5th Omotesando Craft Beer Festa

Prepare to raise your glass at the highly anticipated "5th Omotesando Craft Beer Festa ~ Autumn Festival ~" hosted by ALL CRAFT JAPAN on October 13, 2025. Set against the stunning backdrop of the Rooftop Garden "Omohara no Mori" at the Tokyu Plaza Omotesando, this event promises a delightful blend of craft beer, camaraderie, and community enchantment.

Theme: Celebrating Three Forms of Connection

The Omotesando Craft, the brainchild of ALL CRAFT JAPAN, has always prioritized connecting people. This year, the festival focuses on three key connections: "community", "people", and "content".

1. Connection with the Community: Enjoy unique collaborations with local shops and restaurants, allowing attendees to explore the city's hidden gems and vibrant offerings.

2. Connection Among People: The event is designed to foster natural conversations and friendships, providing a warm atmosphere where even solo attendees can find companionship through shared toasts.

3. Connection with Content: Offering an array of diverse experiences, the festival features activities like beer yoga and showcases eco-friendly lifestyle products, alongside collaborations with food and fashion brands. Not limited to just beer, the festival goes above and beyond to enrich the entire lifestyle experience.

Highlights of the Event

Participants can enjoy a splash of exciting features:

- Three Varieties of Omotesando Craft Beer: Enjoy live draught versions of three signature brews - Pale Ale, IPA, and White Ale. Each offers unique tasting notes that are sure to cater to beer aficionados and newcomers alike.
- Special Collaborations: Indulge in a homemade lemon sour drink and special dishes prepared in collaboration with neighboring restaurants.
- Healthy and Eco-Friendly Products: Discover daily essentials and cosmetic products that are kind to both health and the planet.
- Yoga Experience: Join in on yoga sessions to connect mind and body while enjoying the surrounding beauty.
- Fashion Showcase: Explore trendy apparel from participating brands.
- New Product Reveals: Be among the first to taste the all-original protein products being showcased at the event.
- Souvenir Craft Beer Sales: Take home your favorite brew as a delightful reminder of the day.

With a plethora of activities designed to appeal to the senses, a day at the Omotesando Craft Beer Festa opens the door to fresh encounters and exciting discoveries.

Event Details

- Event Name: Omotesando Craft Beer Festa – Autumn Festival
- Date: October 13, 2025 (Monday, National Holiday)
- Time: 11:30 AM – 7:00 PM
- Venue: Tokyu Plaza Omotesando, Rooftop Garden "Omohara no Mori"
- Address: 4-30-3 Jingumae, Shibuya-ku, Tokyo, 150-0001
- Admission Fee: ¥500
- Registration: Pre-registration via Peatix Link to Event

About Omotesando Craft

Previously featured at the GOOD LIFE Fair 2024 and highlighted on local media, Omotesando Craft stands by its motto, "Connecting People, Energizing Japan through Beer." The brewery was developed to enhance the Omotesando area where its flagship store, Organic Life & Eye Style RiboN, is located.

The Omotesando Craft Beer Festa embodies a vision to create opportunities for connection and new experiences, marking its fifth iteration this year. With collaborations from local eateries, pop-up fashion boutiques, and the sale of souvenir craft beer, the festival provides an expansive platform for new connections to flourish.

Craft Beer Varieties

- Pale Ale: This brew combines the rich flavors of barley with the floral notes of hops, offering a refreshing taste that is perfect for craft beer beginners.

- Alc.: 5.0% | Bitterness: Medium | Aroma: Aromatic hops

- IPA: Exploding with vibrant citrus flavors and a gentle bitterness, this is a more intense craft beer experience.

- Alc.: 6.0% | Bitterness: Strong | Aroma: Fruity citrus

- White Ale: Experience a silky mouthfeel from wheat malts enhanced by the refreshing aroma of hops.

- Alc.: 4.5% | Bitterness: Light | Color: Pale White

For more information, check the official website Omotesando Craft and follow us on Instagram.