#Japan #Tokyo #CHUMS #Miyako #3itsuka

Feel the Freedom of Running with CHUMS Running

CHUMS Running is set to launch its 2025 Fall/Winter collection on October 17, 2025. Those who cherish the joy of running are in for a treat, as this new collection, spearheaded by the well-known outdoor and casual brand CHUMS, aims to bring the thrill of running to everyone. The collection promotes the philosophy that anyone can run at their own pace and enjoy the experience. With collaborations from popular running influencers, Takeya Mitsuke and ultra-runner Miyako, this line offers a wide array of products suitable for both beginners and seasoned runners alike.

Collaborations with Popular Running Influencers

The CHUMS Running collection blends fun and functionality, showcasing a range of items born from the insights of actual runners, thanks to collaborations with influencers Takeya Mitsuke and Miyako. Previously released as exclusive items in Spring/Summer 2025, these collaboration pieces will now be available in CHUMS stores nationwide, coming equipped with innovative features, including moisture-wicking, windproof, and water-resistant materials.

The designs ingeniously blend the iconic Booby Bird mascot with the unique perspectives of the influencers, creating an exciting product lineup that transforms running into a more enjoyable activity.

Highlighted Collaboration Items

Takeya Mitsuke Collaboration Model

CHUMS x 3itsuka Running L/S T-shirt – ¥7,590

• - Colors: White, Black, Orange, Blue
• - Sizes: S/M/L/XL/XXL/WM/WL
• - Quality: 100% Polyester
• - Features: DRY/ UV CUT/ REFLECTOR

This lightweight long-sleeve T-shirt boasts excellent moisture-wicking properties, making it ideal for all-runner types. The front features a creative design integrating 3itsuka's character and the Booby Bird, while the back prints Mitsuke's motivational phrase, “Hmm, let’s give it a try!” in reflective text. The shirt's raglan sleeves help reduce shoulder seam stress, and it includes thumb holes to cover the hands in cooler weather.

CHUMS x 3itsuka Running Glove – ¥5,940

• - Colors: Black, Stone, Great Run, Live House
• - Sizes: S/M
• - Quality: 85% Polyester, 15% Polyurethane
• - Features: STRETCH/DRY/UV CUT/REFLECTOR

These running gloves, co-developed with Takeya Mitsuke, feature a brushed tricot fabric, allowing smartphone usability even while running. The addition of anti-slip prints on two fingers enhances grip, making these gloves both practical and stylish.

Miyako Collaboration Model

CHUMS x Miyako Running L/S T-shirt – ¥7,590

• - Colors: White, Black, Orange, Blue
• - Sizes: S/M/L/XL/XXL/WM/WL
• - Quality: 100% Polyester
• - Features: DRY/UV CUT/REFLECTOR

This T-shirt showcases a fun graphic on the back, depicting the unique journey of running toasting with a drink alongside the Booby Bird. The ergonomic design also includes raglan sleeves and strategic seams to minimize chafing.

CHUMS x Miyako Running Skirt – ¥10,780

• - Colors: Black, Orange, Blue, Stone, Great Run, Live House
• - Sizes: WM/WL
• - Quality: 100% Polyester
• - Features: Water-resistant/UV CUT/REFLECTOR

Designed for comfort, this skirt features a dual-layer construction with a mesh pocket on the side for essentials, while the back has a zippered pocket, making it as functional as it is fashionable.

Expanding the Joy of Running

Mitsuke and Miyako serve as special supporters for the campaign, aimed at increasing the enjoyment of running. They plan to introduce exciting collaborative items while also hosting running events across the country starting from Spring 2025. CHUMS is committed to spreading the joy of running and making it accessible to everyone.

Where to Buy

The collection will be available at CHUMS stores and through their official online shop starting October 31, 2025.

About Takeya Mitsuke

A high school athlete with a rich history in running and engaging as a talent and coach, Takeya Mitsuke continues to inspire thousands through his activities in media and his workshops.

About Ultra-Runner Miyako

With a dynamic background in ultra-running and diverse racing styles, Miyako shares insights and the joys of running through her YouTube platform and social media, encouraging people to find their unique forms of enjoyment within the sport.

Brand Overview

Founded in Utah, USA, CHUMS began its journey developing products aimed at solving everyday problems, exemplified by its first product, the CHUMS Original Retainer. Celebrated for its playful mascot, the Booby Bird, CHUMS continues to deliver creative solutions for enthusiastic lifestyles.

Explore more about CHUMS and the new running collection at their official website.