Evergreen Digital Media and Digi Point Media Form Strategic Partnership for Nationwide Advertising Network Expansion

Evergreen Digital Media and Digi Point Media's Strategic Partnership

In a significant development for the digital signage sector, Evergreen Digital Media Inc. (EDM) has entered into a strategic partnership with Digi Point Marketing LLC. (DPM). This collaboration aims to expand the reach of the Icebox Network, a digital signage advertising platform that serves grocery, convenience, and liquor stores across the United States and Canada. The announcement was made on April 16, 2026, during a formal press conference held in Denver, Colorado.

Objectives of the Partnership

The primary focus of this partnership is to integrate EDM's substantial resources and cutting-edge content management infrastructure with DPM's established advertising network. Under the terms of this partnership, EDM will become the exclusive provider of hardware and enterprise-level content management services for the Icebox Network.

The Icebox Network will employ digital displays, strategically positioned on retail ice merchandisers. This will provide advertisers with a unique opportunity to engage with consumers right at the point of purchase—an essential moment for influencing buying decisions. The initial phase of the rollout will include over 500 locations in the top 50 designated market areas (DMAs) across the U.S., with plans for further expansion in the future.

Enhanced Content Delivery

Through the integration of EDM's proprietary software and established back-office support, DPM's network will benefit from reliable, real-time content delivery. This improvement is expected to significantly enhance the effectiveness of advertising campaigns run through the Icebox Network, making it easier for brands to connect with their target audiences.

Comments from Executives

Don C. Winfrey, CEO of Evergreen Digital Media, expressed his enthusiasm about the partnership, stating, "We are excited about this partnership with DPM. It is a natural extension of EDM's mission to expand our presence in major big box retailers." He highlighted the alignment of both companies' goals to create high-impact advertising opportunities.

Paul Calce, CEO and Founder of DPM, echoed this sentiment, remarking, "We are pleased with how professionally EDM has structured our relationship. This partnership allows DPM to access EDM's capital resources, as well as their extensive content management capabilities." This mutual appreciation between the CEOs underscores the potential for a fruitful collaboration.

About the Companies

Evergreen Digital Media Inc. operates several well-known brands, including NTV360, N-Compass TV, and OnPremise Networks. Together, these entities serve over 6,500 retail locations, delivering not only digital signage but also local marketing opportunities to communities in the U.S. and Canada. The new agreement allows EDM to apply its proven business model to a specialized hardware vertical, strengthening its position in the Digital Out-of-Home (DOOH) advertising sector.

Digi Point Media, on the other hand, is a provider of technology and marketing solutions focusing on DOOH advertising. The company is known for its flagship Icebox Network, which integrates digital advertising solutions into retail ice merchandisers. This platform grants advertisers direct access to consumers in high-traffic retail settings, making the partnership with EDM a promising venture.

As both companies move forward with their collaborative efforts, the advertising landscape may soon witness a significant transformation, with enhanced engagement opportunities for brands and consumers alike. The Icebox Network's pioneering approach to advertising at the retail level promises to redefine consumer interactions and drive sales by placing messaging right where it matters most.

With this partnership firmly in place, Evergreen Digital Media and Digi Point Media are poised to lead the charge in modern advertising strategies, combining innovation with real-time execution to maximize impact in retail environments.