#Japan #Tokyo #Artemis #DIANA #Talanton

Celebrate Diana Shoe Day 2025

On September 2, 2025, Diana Co., Ltd., based in Minato, Tokyo, is excited to announce special events to celebrate Diana Shoe Day. This day has been dedicated to showcasing the beauty and quality of Diana footwear since it was established in 1992 and recognized by the Japan Anniversary Association. The date was cleverly chosen as September 2 translates to 'shoe' in Japanese through a phonetic play on the numbers.

Special Campaign Details

To express gratitude to loyal customers, anyone purchasing shoes or bags at any Diana store, including outlets, will receive a limited-edition acetate mini mirror as a gift. This is a fantastic chance for shoppers to indulge in their love for stylish footwear and accessories while receiving a special gift.

Event Date: September 2, 2025 (Tuesday)
The gift is available in limited quantities; once they're gone, the offer ends. Be sure to plan your visit to get yours!

Participating Stores:

• - All Diana stores (including outlet locations)
• - Artemis by Diana stores
• - Talanton by Diana stores

Note: This campaign will not be available on the e-commerce site.
You can find the stores here.

Campaign Details:
At participating stores, customers purchasing shoes or bags will receive one acetate mini mirror per person. Note that repair items and umbrellas are excluded from this offer.

What is Diana Shoe Day?

Diana Shoe Day was established to promote the elegance and excellence of Diana shoes. As it celebrates its 33rd anniversary, this special day continues to bring awareness to the quality and variety of Diana’s footwear offerings. The name cleverly combines the numbers 9 and 2, linking them phonemically to the word for shoe in Japanese, hence the date.

Contact Information

For any inquiries or additional details, customers can reach out to the respective stores or contact the Diana customer service center:
Phone: 0120-40-4192
Hours: 10:00 AM – 5:00 PM (Excluding weekends and public holidays)

About Diana Co., Ltd.

At Diana, our corporate philosophy is centered around beauty, authenticity, and sincerity. We strive to grow and contribute positively to society.
Head Office:
107-0052 Ark Hills Front Tower, 17th floor, 2-23-1 Akasaka, Minato, Tokyo
Business Activities:
Sales and product planning of original brands focusing on women’s shoes and handbags, as well as the import and distribution of well-known overseas brands.
Brands:
Diana, Diana Wellfit, Kumu Diana, Plus Diana, Artemis by Diana, Talanton by Diana, Adina Muse, Dear Dia
URL: dianashoes.co.jp

Join us on September 2nd for a day of fashion and appreciation at Diana!