#United States #New York #Popilush #Eve Oon DeMartine #New York Fashion Week

Popilush Triumphs at New York Fashion Week

Popilush, a pioneering brand established by women, made a noteworthy appearance at New York Fashion Week (NYFW) on February 7, 2025. The brand showcased its trendy shapewear and versatile clothing during a special event titled "Meet Me in New York," hosted by Modern Day Wife (MDW). This year's show placed a significant emphasis on honoring women in fashion and entrepreneurship, providing Popilush an ideal platform to present its inspiring collection.

Eve Oon DeMartine, the CEO and co-founder of Popilush, expressed her excitement about participating in both the fashion show and a fashion panel discussion. She stated, "Being part of this event and speaking on the panel was such an honor. Popilush believes that women deserve to feel comfortable and confident in their own skin. Our brand empowers women by offering fashion that looks good and feels great to wear."

The MDW's Fashion Show exhibited a variety of bold and diverse collections from various designers, signifying a promising future for the fashion industry. The event showcased avant-garde designs, wearable art, and ready-to-wear pieces, with Popilush standing out among the rest. The brand's lineup included its Best Friend Basics, the romantic Bodouir Lace Collection, the avant-garde Digital Dreamworld Collection, and the dazzling Sparkle Star Crystal Collection.

The response to Popilush's collection at NYFW was immensely positive, with co-founders Meghan Fialkoff and Meagan Elieff from Modern Day Wife praising Eve's vision of merging style with comfort. They highlighted how her participation on the panel enriched the experience for attendees, linking perfectly with the event's central theme of women's empowerment.

Established as an innovative shapewear brand, Popilush emphasizes multifunctionality and comfort, ensuring that each piece is designed for the active, modern woman. The brand's philosophy is rooted in providing accessible fashion, simplifying the wardrobe decision-making process for strong and stylish women. Their shapewear is discreetly integrated into various garments, enhancing functionality without sacrificing style.

Popilush is committed to celebrating women’s beauty, regardless of size or shape, with a diverse range of shapewear designed to support and sculpt while enabling women to embrace their true selves. The recent showcase at NYFW not only amplified their presence in the fashion world but reiterated their dedication to body positivity and confidence.

For more information about Popilush and its offerings, visit Popilush's official site.

In summary, Popilush continues to rise as a beacon of empowerment and innovation in the world of fashion, inspiring women to elevate their self-confidence and redefine their style narratives. Under the leadership of Eve Oon DeMartine, the brand is destined to make an indelible mark on the future of fashion.