#FamilyMart #ConvenienceWear #StrangerThings

FamilyMart's Exciting Collaboration with Stranger Things

FamilyMart, a prominent convenience store chain in Japan, is thrilled to announce an exciting collaboration with the globally popular Netflix series, Stranger Things: Unknown World. This partnership marks the largest collection ever launched under their original apparel line, Convenience Wear. The much-anticipated products will be available at selected FamilyMart stores nationwide starting December 12, 2025.

A New Chapter in Collection

Known for its original brand Convenience Wear, FamilyMart is committed to delivering quality apparel that reflects the essence of modern lifestyle and fashion. The collaboration with Stranger Things is a continuation of FamilyMart’s initiative focusing on creating a joyful experience for its customers, and this collection introduces a variety of six unique items including socks, towels, and innovative stationery products designed in collaboration with Kokuyo, known for their functional and stylish stationery.

Fans can look forward to seeing line socks, hand towels, boxer shorts, trunks, mesh pouches, and soft ring notebooks, all themed around the iconic series. This collaboration will feature eye-catching designs and high-quality materials, aligning nicely with the nostalgic 80s aesthetic of the show.

Limited-Time Offerings

Beginning on December 12, selected products will be available across approximately 13,000 FamilyMart locations, ensuring that fans across the country have access to these exclusive merchandise pieces. Notably, on December 23, 2025, FamilyMart will also introduce a unique snack, Stranger Things Sticker Potato Sticks, featuring signature W Cheese flavor with an additional fun element—a collectible sticker that will appeal to both snack lovers and collectors alike.

Insight from Designer Hiroshi Ochiai

Renowned fashion designer Hiroshi Ochiai, known for his collaborative approach with Convenience Wear, expressed his enthusiasm regarding this partnership: