Mitsui Shopping Park's New LED Vision Set to Transform Kawaguchi Experience

A New Landmark for Kawaguchi: The Largest LED Vision in Saitama

Mitsui Shopping Park is set to debut Lala Terrace Kawaguchi on May 31, 2025, and with it, an impressive addition that will redefine the area’s landscape. Installed by Neural Marketing Co., Ltd., this massive LED vision will be the largest of its kind in Saitama, measuring an astonishing 9.6m by 16.8m, that’s over 160 square meters (approximately 760 inches) of high-impact visual display.

Situated on the western exterior of the building, the LED screen will be easily visible from the east exit of JR Kawaguchi Station, capturing the attention of pedestrians and visitors alike. Its high brightness specifications ensure stunning visibility day or night, providing clear and vibrant imagery that will attract and engage customers from various demographics.

In addition to the impressive visuals, the LED vision will be complemented by advanced audio equipment, creating a cohesive audio-visual experience throughout the pedestrian deck. This enhancement will facilitate dynamic information dissemination, making it a central hub of excitement and activity for the community. With its grand scale and cutting-edge technology, the LED vision aims to bolster the landmark identity of Lala Terrace and significantly enhance its draw for visitors both locally and from afar.

Neural Marketing is committed to developing commercial facilities that are deeply integrated into the local community. Their objective is not only to improve the visitor experience but also to support the generation of community vitality and serve as a robust channel for information dissemination. The installation of this large-scale LED vision will play a crucial role in promoting local events and engagements, ultimately fostering a sense of connection among residents and visitors.

Neural Marketing’s innovative approach includes a unique service called “Neural Vision,” which offers a comprehensive solution from proposal to installation, covering product procurement, content creation, maintenance, and operational support. This service is well-equipped to bridge the gap between the physical and digital realms, delivering enjoyable and valuable information to the public.

With more than 12,000 LED installations nationwide, Neural Marketing has been influential in enhancing the appeal of commercial spaces and improving the communication powers of businesses and stores. Additionally, the company is exploring new frontiers in artificial intelligence, offering cutting-edge web services and advertising media that utilize AI technologies to further enhance customer attraction strategies.

As we look forward to the grand opening of Lala Terrace Kawaguchi, the introduction of this monumental LED vision will mark a pivotal moment for both the shopping park and the city itself, promising to create an engaging environment filled with visual delight and rich community interaction.

For further inquiries about the LED vision and its installation, you can contact Neural Marketing through their website.

About Neural Marketing

Founded in Tokyo, with its headquarters located at 4-12-6 Higashi-Shinagawa, it aims to connect communities and businesses through high-impact visual experiences.

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