#Belgium #Samsonite #Circular Luggage #Oudenaarde #Digital Product Passports

Samsonite's Innovative Circular Luggage: A New Era of Sustainability

Introduction
Samsonite, a leader in the luggage industry, is elevating its commitment to sustainability with the launch of two limited edition circular collections. This initiative not only marks a significant advancement in eco-friendly practices but also incorporates Digital Product Passports, which will revolutionize how consumers interact with and understand their luggage's production journey.

Pushing Sustainability Boundaries

Samsonite's announcement follows closely on the heels of the successful ESSENS™ collection launched just a year ago. This pioneering line used pre-owned suitcases as materials for its outer shells, effectively closing the production loop while enhancing the brand's sustainability profile. Now, with the introduction of the ESSENS™ Circular and PROXIS™ Circular collections, the company is taking this initiative a step further by integrating digital technology with sustainable design.

According to Kyle Gendreau, CEO of Samsonite, “These new limited collections reflect our company's commitment to continually innovating our products to help move the world forward.” This sentiment captures the mission behind these collections: to blend innovation and sustainability without compromising the quality that consumers have come to expect from Samsonite.

The Collections

ESSENS™ Circular Collection

The ESSENS™ Circular features luggage made from at least 35% recycled materials sourced from old suitcases, ultimately achieving an impressive 80% recycled content in the outer shells. Notably, this collection aims to redefine the concept of waste by transforming used materials into functional, stylish luggage. The overall product boasts at least 70% recycled materials by total product weight, reflecting a significant step toward a more sustainable future in travel gear.

For more technical details and to explore this collection further, visit Samsonite Circular.

PROXIS™ Circular Collection

In contrast, the PROXIS™ Circular collection incorporates bio-circular materials, developed in partnership with LyondellBasell, pioneering the use of used cooking oil in luggage production. It contains pull handles made from 85% post-consumer recycled materials and a liner crafted entirely from 100% recycled PET. Impressively, this collection features 65% bio-circular and recycled materials, showcasing a commitment to innovative resources that minimize environmental impact.

The PROXIS™ Circular collection has also achieved ISCC PLUS certification, marking a significant recognition of its sustainable practices.

Digital Product Passports: A Game Changer

At the heart of these circular collections lies the introduction of the Digital Product Passports. This innovative feature enhances transparency across the product lifecycle, providing consumers with access to critical information about sustainability measures, materials' origins, and compliance with environmental regulations. With this technology, consumers can make informed decisions about their purchases, backed by detailed insights into the sustainability efforts behind them.

Conclusion

Samsonite's groundbreaking efforts in launching circular luggage collections exemplify a forward-thinking approach to sustainability in the travel industry. By merging innovative design with ethical sourcing and digital technology, Samsonite is setting a new benchmark for quality and responsibility. As we look towards a more sustainable future, it's clear that businesses like Samsonite will play a crucial role in shaping consumer expectations and industry standards.

For more insights into this transformative journey towards sustainability, visit Samsonite Circular.