Bark's 2025 Annual Report Highlights Shift in Online Dangers for Children

Bark's 2025 Annual Report on Children's Online Safety



In a troubling exploration of the current online landscape for children, Bark Technologies has released its 2025 Annual Report, revealing a staggering 11.1 billion data points analyzed from family digital interactions. The findings underscore a critical evolution in online safety — while incidents of predator alerts on monitored applications have decreased, a shift toward unregulated, obscure platforms poses a growing threat to children.

The Declining Alerts: A False Sense of Security?



Bark's data shows that alerts for predatory behavior among tweens have plummeted to an astonishing low of just 4%, a stark departure from the peak observed during the pandemic in 2021. This decline, however, has been labeled a deceptive sign of safety, concealing the hidden risks that children now face in unmonitored digital environments. As predators migrate to these areas, families are left unaware and unprotected.

Brian Bason, CEO and Founder of Bark, emphasized the worrying trends, stating, "This scale of data highlights where parental oversight is being structurally blocked by some key social platforms." The implications are severe, as children unknowingly venture into spaces devoid of supervision, increasing their vulnerability to harmful interactions. This seismic shift has prompted urgency for legislative solutions, including the proposed Sammy's Law, which seeks to enhance parental oversight by permitting third-party monitoring tools across platforms.

Rising Self-Hatred Among the Youth



Compounding the issue of online safety is a significant spike in mental health alerts among young users. The report reveals a staggering 650% increase in engagement with content related to disordered eating and self-loathing since 2021, signaling an alarming mental health crisis that targets increasingly younger demographics. Tweens are facing unprecedented pressures in digital spaces, grappling with issues that are magnified by unregulated interactions.

"These unmonitored spaces aren't just a safety gap—they're a developmental trap," warns Dr. Carrie Mackensen, a psychologist and founder of Successful Parenting. According to the report, the critical role parents play in mitigating these risks cannot be understated, with effective legislative measures vital in providing the necessary frameworks for online safety.

The Imperative for Legislative Action



Bark's findings reinforce the pressing need for federal legislation like Sammy's Law to intervene and support parents in overseeing their children’s digital experiences. The incredible volume of alarming alerts, particularly regarding sextortion and manipulation, highlights systemic failures in how current digital platforms operate, shielding questionable activities from parental view.

Titania Jordan, Bark's Chief Parent Officer, criticized large tech companies for deliberately obstructing parents' ability to protect their children, stating, "We can’t protect what we can’t see, and right now, Big Tech is aware of the problem and is intentionally keeping parents in the dark."

Conclusion: A Call for Awareness and Action



As reported by Bark, the landscape of online dangers is evolving, and awareness is more critical than ever. With predators exploiting the advantages of unmonitored spaces and an alarming mental health crisis unfolding among youths, the role of parents, guardians, and policy-makers cannot be overstated. The significant data collected provides a stark reminder that protective measures must adapt to tackle the challenges posed by the digital age effectively.

To access the full report and delve deeper into the metrics and insights offered, visit Bark, and together, let’s foster a safer digital environment for our youth.

Topics Policy & Public Interest)

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