#Japan #Tokyo #PIXTA On-Demand #commercial photography #corporate video

PIXTA On-Demand: Revolutionizing Corporate Photography Services

PIXTA On-Demand, operated by PIXTA Inc., based in Shibuya, Tokyo, has made waves in the corporate world by surpassing 2,000 clients for its photography and video services. Launched in June 2020, this innovative platform allows businesses to easily book photographers nationwide, emphasizing its slogan: "Anywhere, Anytime, Easy Arrangement."

Service Overview

The service is uniquely designed to cater to varied corporate needs, offering affordable rates starting from ¥22,000 (approximately $200) per hour, including travel costs. With a remarkable photographer booking rate of 98.7% and an average booking time of under two hours, PIXTA On-Demand is a go-to solution for businesses seeking high-quality visual content.

Since its launch, the platform's customer base has steadily increased. The number of corporate users jumped from 1,600 in October 2024 to over 2,000 in a relatively short period, showcasing the rapid growth and acceptance of the service. While Kanto region businesses dominate the client demographic, regional representation spans across Kinki, Chubu, Kyushu, and even Hokkaido, indicating a comprehensive national reach.

Key Features Fueling Growth

Cost and Labor Efficiency

Cost-effectiveness is a primary driver for businesses engaging PIXTA On-Demand. Companies that operated with fixed photographers have reported costs slashed by up to two-thirds without compromising quality. This efficiency extends beyond just finances; it simplifies logistics, enabling companies to manage photography projects with minimal manpower.

Case Study: A company succeeded in enhancing their catalog quality by reducing photography costs significantly while simultaneously managing to coordinate various shoot requirements efficiently.

Consistent Quality Improvement

The platform only engages experienced photographers who have passed stringent quality checks. Over 1,000 professional photographers are enrolled, ensuring that clients receive quality outputs that remain consistent regardless of location. This level of assurance has eliminated initial quality concerns for first-time users, reinforcing trust in the service.

Case Study: A client noted brand identity consistency in imagery across different locations, attributed to the unified standards maintained by PIXTA photographers.

Creative Freedom

PIXTA On-Demand's pricing structure proliferates creative exploration. Charging by the hour rather than per shot allows businesses the latitude to experiment with various concepts and styles during a shoot. This flexibility has encouraged clients to push the boundaries of their visual storytelling.

Case Study: A hotel leveraged this service to increase its appeal by capturing a diverse array of photographs that showcased its unique environment.

Feedback from Corporate Clients

Clients have expressed their satisfaction not just with the quality of photos but also with the responsive approach photographers take. Many businesses have shared positive experiences about being guided through the shoot process, which led to impressive outcomes aligned with their expectations.

Future Outlook

The need for image and video content is only growing in its significance. PIXTA On-Demand aims to differentiate itself in a competitive landscape while enhancing engagement among employees and clients. Recognizing the valued role that visuals play in business, the company is dedicated to innovating and enhancing its offerings while maintaining an easy and accessible service theme.

As a premier partner for corporate photography needs, PIXTA On-Demand remains committed to delivering unparalleled convenience and quality in their service for businesses nationwide.

About PIXTA On-Demand

PIXTA On-Demand, launched in June 2020, operates as a corporate photography and videography service under PIXTA Inc., a leading digital marketplace for images and videos in Japan. The platform is known for its five key features:

• - Nationwide booking without travel fees
• - Flat rates for photography and videography services
• - Access to high-quality photographers curated for reliability
• - A booking success rate of 98.7%
• - Quick response time to bookings, with many completed in under 15 minutes.

PIXTA also offers integrated services such as "PIXTA Casting" for model procurement and "PIXTA Custom" for comprehensive visual content creation, addressing all photography and videography needs for corporate clients.