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Discover the New Half-Sized 'Baum Brulee' at Nenrinya

A delightful new treat has arrived at Nenrinya, a renowned Baumkuchen specialty shop located in the heart of Ginza, Tokyo. The 'Baum Brulee - Walnut Topping' in its half size is set to debut exclusively at the Daimaru Tokyo Store on November 12, 2025. This unique offering combines centuries of baking expertise with contemporary twists, making it a must-try for dessert lovers.

The Legacy of Nenrinya

Founded in 2007, Nenrinya quickly became a staple in Japanese confectionery. It is best recognized by its striking white noren (Japanese traditional fabric curtain) at its flagship location. Their dedication to creating Baumkuchen has led to the development of two signature textures: the crispy outer layer and the moist, matured interior of their representative product, 'Mount Baum Shikkari Me'. Such innovative approaches have made Nenrinya a prominent name in Tokyo's gourmet scene.

Introducing the Half-Sized 'Baum Brulee'

With the new 'Baum Brulee - Walnut Topping', patrons can enjoy a freshly reimagined version of this classic treat all while benefiting from its convenient mini format. Ideal for sharing, gifting, or enjoying as a personal snack, this dessert promises a rich experience for connoisseurs and novices alike.

What Makes It Special?

The 'Baum Brulee' features a luscious butter flavor characteristic of the 'Mount Baum Shikkari Me', combined with a delicate drizzle of lemon-scented chocolate. Each piece is crowned with crispy, caramelized walnuts that offer a delightful crunch, resulting in a depth of flavor in every bite. The caramelization process offers a beautiful golden hue and depth that elevates this classic confection.

Product Details

• - Product Name: Baum Brulee - Walnut Topping
• - Price: 1,260 JPY (1,167 JPY excluding tax)
• - Availability: November 12, 2025 - January 2026 (exact date TBD)
• - Exclusive Location: Nenrinya, Daimaru Tokyo Store
• - Selling Hours: Limited availability at 10:00 AM and 4:00 PM (restrictions may apply)

Important Notes

• - Each customer is limited to two pieces.
• - Sales periods and hours are subject to change without notice.
• - There may be a system for distributing tickets for entry due to high demand.
• - The prices listed are recommended retail prices.

The Craft Behind Nenrinya's Innovation

The team at Nenrinya constantly seeks to meet the refined tastes of the Japanese palate. Their profound commitment to perfection has led to the crafting of exclusive Baumkuchen varieties, including the juicy, cake-like 'Straight Baum Yawarakame'. Each product reflects years of dedicated research and development, leading to a confluence of traditional techniques with modern flavors.

Find Out More

To explore more about Nenrinya and their innovative offerings, visit their official website or check out their Instagram here.For those in the vicinity, a visit to their Ginza flagship store is highly recommended to fully appreciate the art of Japanese Baumkuchen.

Nenrinya's latest creation is not just a dessert; it is a celebration of tradition, flavor, and culinary craftsmanship. Don’t miss the chance to indulge in this tantalizing new offering at the Daimaru Tokyo Store!