#Japan #Tokyo #Customer Data #Incudata #KPI Analysis

Maximizing Data Utilization: Incudata's New KPI Success Factor Analysis Package

In the competitive landscape of modern business, leveraging customer data effectively is crucial. Incudata Corporation, headquartered in Minato, Tokyo, is stepping up to assist businesses in maximizing their data utilization with the introduction of the "Customer Data-Based Business KPI Success Factor Analysis Package" starting from August 12, 2025. This innovative package offers a comprehensive one-stop solution for everything from KPI formulation to data analysis and strategy planning.

Background of the New Package

Developing marketing strategies without setting clear Key Performance Indicators (KPIs) can be likened to navigating without a compass. Many companies have established KPIs, yet these metrics often become abstract and lose their effectiveness. This issue poses significant challenges for organizations. Common problems include:

• - Lack of alignment between KPI development and actual business strategies.
• - A disorganized approach to KPI management leading to inefficiencies.

To tackle these challenges, Incudata has crafted a solution that focuses on:
1. Formulating KPIs aligned with business strategies.
2. Establishing a KPI network, known as the Success Factor Network, based on these KPIs.
3. Offering support to quantify and prioritize KPIs, and develop actionable strategies based on this prioritization.

Key Features of the Package

Leveraging their extensive experience in supporting customer data utilization across numerous businesses, Incudata is now offering a streamlined package rather than customized solutions, allowing for easier access and implementation. Here’s what the package includes:

Step 1: KPI Formulation Through Collaborative Discussions

Incudata initiates discussions centered around the client’s business strategy and structure to formulate relevant KPIs. This involves organizing business KPIs based on an understanding of their business structure, defining funnels for various channels, and mapping out marketing and sales KPIs linked to the anticipated customer journey. This process culminates in the construction of a comprehensive KPI tree.

Step 2: Building the Success Factor Network

After defining the KPIs, Incudata organizes their interrelationships and builds the Success Factor Network from the KPI tree. This involves utilizing statistical modeling techniques to analyze the relationships and contributions of different KPIs to the Key Goal Indicator (KGI). By quantifying the strengths of these relationships through path coefficients, organizations can prioritize which measures to pursue and forecast their effects effectively.

Step 3: Developing Actionable Strategies

Once significant KPIs are identified, targeted strategies are formulated, assessing the feasibility of implementation. This stage involves analyzing the current situation related to the KPIs in question, defining strategy requirements based on this analysis, executing the strategies, and evaluating the results to inform future initiatives.

For more information on this package or inquiries, clients can visit Incudata's official website.

Incudata's Commitment to Data Utilization

Fueled by a mission to enhance the value derived from customer data, Incudata strives to continue offering services that enable businesses to harness their data effectively. By integrating emerging technologies and trends, including generative AI, Incudata is committed to supporting clients in growing their ventures and boosting competitiveness.

About Incudata Corporation

Founded as a joint venture between SoftBank Corp. and Hakuhodo Inc., Incudata Corporation is dedicated to creating a world where ideas can operate independently. The company provides strategic planning in the data utilization field and aids in developing and managing robust data analytics infrastructures. By combining the data and technology of SoftBank with the marketing consulting capabilities of the Hakuhodo Group, Incudata addresses data utilization challenges in a comprehensive manner, contributing to enhanced business competitiveness and transformational change.

Headquarters Address:
1-7-1 Kaigan, Minato, Tokyo

Office Location:
9F Hibiya Fort Tower, 1-1-1 Nishi-Shinbashi, Minato, Tokyo (inside WeWork)

Establishment: October 2019

CEO: Koichi Machida

Capital: 2 billion JPY

Business Activities: Strategic planning in data utilization and the development of data analytics frameworks.

Corporate Website: Incudata

Social Media Links:

• - Facebook
• - LinkedIn

Contact Information

For media inquiries, please contact:
Incudata Corporation Public Relations
Email: [email protected]

All company names and product/service names mentioned in this press release are trademarks or registered trademarks of their respective companies.