#United States #Ironclad #San Francisco #Gong #Revenue AI

Gong Partners with Ironclad to Enhance Revenue Retention

In a significant move to boost customer retention, Gong, the prominent Revenue AI company, has announced its collaboration with Ironclad, a leader in contract lifecycle management (CLM). This partnership aims to leverage Gong's advanced AI capabilities to streamline Ironclad's operations, improve insights, and enhance overall efficiency across their revenue teams.

The collaboration comes at a time when Ironclad is experiencing rapid growth. The company's sales team has doubled, leading to an increasingly complex renewals process. As business scales, the challenges in managing customer insights and renewal cycles have become pronounced. To address these hurdles, Ironclad chose to integrate Gong into their strategy, creating a powerful synergy that aims to transform their revenue operations.

Implementing AI for Increased Efficiency

Gong's platform has enabled Ironclad's revenue teams to save over 10,000 hours, thanks to enhanced automation and streamlined workflows. By utilizing Gong, Ironclad now enjoys improved visibility across its pipeline health, customer engagement, and forecasting techniques. This integration not only simplifies their processes but also accelerates the onboarding of new sales and customer success team members.

As Dallas Stonhaus, Ironclad's Chief Sales Officer, noted, the importance of having an AI-forward partner like Gong cannot be overstated. Stonhaus emphasized that gaining insights into customer sentiment is essential for maintaining growth and efficiency. The partnership has equipped Ironclad's teams with the tools necessary to navigate challenges and achieve their ambitious goals.

Enhanced Insights with Gong's Features

By choosing Gong over other platforms, Ironclad capitalized on market-leading AI features and extensive integrations. Gong’s commitment to innovation, including deal-level forecasting, has positioned Ironclad advantageously in a competitive landscape. The platform not only supports operational efficiency but also reinforces best practices and tracks team performance across various departments, such as Business Development Representatives (BDRs), Sales Development Representatives (SDRs), and Customer Success professionals.

The results speak for themselves. Ironclad has witnessed notable improvements in deal management, forecasting accuracy, and overall sales strategy. This evolution in their processes aligns with Ironclad's new