Authority Brands Expands Its Franchise Ownership, Adding 210 New Owners for 2024
In a strategic move to amplify its operations, Authority Brands, a prominent player in the home service franchise sector, has recently announced the addition of 210 new franchise owners. This significant growth not only enhances the company’s resilience but also extends its reach into 322 new territories across the United States, showcasing an 11% year-over-year increase. This growth follows an exceptional surge in 2023, where the brand experienced a staggering 60% rise in new locations, reflecting the increasing demand for home services from both homeowners and businesses.
Jordan Wilson, who recently stepped into the role of Chief Development Officer, expressed excitement about the expansion. He attributed this milestone to the effectiveness of their franchise development strategies and the robust support systems for franchise owners. He stated, "This growth positions us to enhance our services and support the franchise community in unprecedented ways as we move into 2025."
The expansion underscores Authority Brands' commitment to delivering essential home services that improve the quality of life for their clients. Their diverse portfolio includes 15 recognized brands in key segments, demonstrating the company’s comprehensive approach to the home services market.
2024 has already shown notable highlights from various brands under the Authority umbrella. For instance, America’s Swimming Pool Company welcomed 12 new franchise owners while expanding its services across 26 markets. Similarly, Benjamin Franklin Plumbing added 16 new franchise owners across 31 territories, reinforcing its position as a leader in residential plumbing. On the cleaning front, The Cleaning Authority also made its mark by adding 16 new franchise owners.
The anniversary celebrations for brands were also significant. DoodyCalls celebrated its 20th anniversary of franchising with the addition of 23 new owners. Likewise, Homewatch CareGivers introduced Homewatch TotalCare Solutions, a pioneering technology aimed at facilitating virtual care visits. This initiative alone attracted 23 new franchise owners.
A pivotal aspect of Authority Brands’ strategy is its partnerships aimed at enhancing franchise owner capabilities. In 2024, they formed a collaboration with ServiceTitan, a cutting-edge software platform designed for service trade brands. This integration is expected to benefit franchise owners like Benjamin Franklin Plumbing and One Hour Heating & Air Conditioning, providing them with tools to enhance business performance and customer experience.
Moreover, the launch of BuyFin, a consumer financing division under BuyMax, empowers contractors with advantages like seamless financing options for clients and onsite payment collection capabilities for service technicians. This initiative demonstrates Authority Brands’ commitment to innovation and growth, enhancing the tools available for franchise owners.
Collectively, the Authority Brands franchise network now encompasses over 2,700 locations and more than 1,000 franchise owners, a testament to their sustained growth mindset. As they continue to attract qualified franchise owners throughout the United States, the potential for future expansion seems limitless.
In conclusion, Authority Brands’ ongoing endeavor to broaden its franchise network is a response to the growing demand for home services. Their strategic developments not only illustrate their resilience but also position them distinctly within the industry, promising future growth and sustained support for individual franchise owners.
Jordan Wilson, who recently stepped into the role of Chief Development Officer, expressed excitement about the expansion. He attributed this milestone to the effectiveness of their franchise development strategies and the robust support systems for franchise owners. He stated, "This growth positions us to enhance our services and support the franchise community in unprecedented ways as we move into 2025."
The expansion underscores Authority Brands' commitment to delivering essential home services that improve the quality of life for their clients. Their diverse portfolio includes 15 recognized brands in key segments, demonstrating the company’s comprehensive approach to the home services market.
2024 has already shown notable highlights from various brands under the Authority umbrella. For instance, America’s Swimming Pool Company welcomed 12 new franchise owners while expanding its services across 26 markets. Similarly, Benjamin Franklin Plumbing added 16 new franchise owners across 31 territories, reinforcing its position as a leader in residential plumbing. On the cleaning front, The Cleaning Authority also made its mark by adding 16 new franchise owners.
The anniversary celebrations for brands were also significant. DoodyCalls celebrated its 20th anniversary of franchising with the addition of 23 new owners. Likewise, Homewatch CareGivers introduced Homewatch TotalCare Solutions, a pioneering technology aimed at facilitating virtual care visits. This initiative alone attracted 23 new franchise owners.
A pivotal aspect of Authority Brands’ strategy is its partnerships aimed at enhancing franchise owner capabilities. In 2024, they formed a collaboration with ServiceTitan, a cutting-edge software platform designed for service trade brands. This integration is expected to benefit franchise owners like Benjamin Franklin Plumbing and One Hour Heating & Air Conditioning, providing them with tools to enhance business performance and customer experience.
Moreover, the launch of BuyFin, a consumer financing division under BuyMax, empowers contractors with advantages like seamless financing options for clients and onsite payment collection capabilities for service technicians. This initiative demonstrates Authority Brands’ commitment to innovation and growth, enhancing the tools available for franchise owners.
Collectively, the Authority Brands franchise network now encompasses over 2,700 locations and more than 1,000 franchise owners, a testament to their sustained growth mindset. As they continue to attract qualified franchise owners throughout the United States, the potential for future expansion seems limitless.
In conclusion, Authority Brands’ ongoing endeavor to broaden its franchise network is a response to the growing demand for home services. Their strategic developments not only illustrate their resilience but also position them distinctly within the industry, promising future growth and sustained support for individual franchise owners.
Topics Business Technology）
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