Kyoto Uji Matcha Pudding: An Exquisite Treat
From the historic town of Ujitawara in Kyoto, recognized as the birthplace of Japanese green tea, comes a delightful new dessert: the Kyoto Uji Matcha Pudding. Starting from May 26, 2025, KyoDairy Co., Ltd. will introduce this special pudding to supermarkets and convenience stores nationwide, showcasing the rich flavors of high-quality Uji matcha.
KyoDairy is committed to supporting local producers by showcasing their unique ingredients through what is known as the ‘Domestic Quality Ingredients Series.' This new addition focuses solely on matcha sourced from Ujitawara, known for its storied heritage and exceptional quality. This region's matcha is highly coveted, with only about 15% of the matcha in Kyoto being produced here, making it a rare ingredient worth celebrating.
The 2025 version of Kyoto Uji Matcha Pudding boasts an enhanced flavor profile based on the feedback from last year's offering. In this latest iteration, the balance of matcha flavors has been meticulously refined to provide a lingering aroma of matcha on the palate. The pudding has been designed to enhance the way flavors linger, allowing taste enthusiasts to experience a refined and sophisticated aftertaste.
To beautifully complement the pudding's matcha flavor, the accompanying kuromitsu (brown sugar syrup) has also been upgraded. Utilizing brown sugar, the new kuromitsu adds depth and richness, creating a perfect pairing with the robust, creamy matcha. The harmony between the bold matcha flavor and the mellowness of the kuromitsu makes for a delightful tasting experience.
Experience the Essence of Ujitawara Matcha
Uji matcha refers to tea leaves grown in Kyoto, Nara, Mie, and Shiga prefectures that are processed in Kyoto itself. The matcha produced in Kyoto is known for its limited quantity and exceptional quality, making it a prized commodity among tea connoisseurs. The Kyoto Uji Matcha Pudding exclusively features matcha sourced from Ujitawara, affirming its status as one of the most sought-after ingredients.
As matcha farmers face challenges due to the pandemic and declining numbers, this pudding represents a heartfelt homage to the dedication of Ujitawara’s producers who continue to uphold the legacy of Japan's green tea heritage. The Kyoto Uji Matcha Pudding aims to convey the exquisite taste and dedication embedded within these unique ingredients.
A Campaign to Celebrate the Launch
In association with the product launch, KyoDairy is holding an engaging campaign called the 'Kyoto Uji Matcha Pudding Quiz!' Participants can read a comic titled ‘Know More to Enjoy More,’ available on the brand's website, and answer a quiz posted on X (formerly Twitter) with the hashtag #KyotoMatchaQuiz.
Among those who answer correctly, ten lucky winners will be chosen to receive a set of eight Kyoto Uji Matcha Puddings.
Campaign Details:
- - Eligibility: Share your answer on X using the specified hashtag and number.
- - Duration: May 26, 2025 - June 1, 2025.
- - Winners: 10 winners will be drawn.
- - Brand website: KyoDairy Quality Ingredients
Product Information
- - Product Name: Kyoto Uji Matcha Pudding
- - Type: Western-style confection
- - Content: 100g
- - Storage: Refrigerate below 10°C
- - Calories: 125 kcal
- - Launch Region: Nationwide
- - Suggested Retail Price: 146 yen (excluding tax)
- - Launch Date: May 26, 2025
About KyoDairy Co., Ltd.
Founded in December 1953 in Nagano Prefecture, KyoDairy operates with the core philosophy of ‘Coexistence of Dairy Farming and Dairy Industry,’ with a commitment to enhancing the quality of dairy products through collaboration with producers. Since becoming part of the Zen-noh (National Agricultural Cooperative Federation) group in June 2022, KyoDairy aims to connect consumers with producers through its beloved product lines such as ‘Meito’ and others inspired by the hard work of local farmers.
For product inquiries, please contact KyoDairy Co., Ltd. Customer Service at 0120-369817 (Milk Finder).
Website:
https://www.meito.co.jp/