STOKE Shoes Teams Up with Realtree for Unique Limited-Edition Camo Footwear Collection

STOKE Shoes and Realtree Collaboration



STOKE Shoes, a brand dedicated to providing comfort for American men with wide feet, is proud to announce a new collaboration with Realtree, an iconic name in outdoor camouflage. This partnership creates a limited-edition collection of wide-fit sneakers that fuse practicality with style, showcasing two of Realtree’s most beloved camouflage patterns: Original and APX.

The collection includes four of STOKE’s signature silhouettes: FO-MO, VERSA, FO-MO TACTICAL, and VERSA 2MILER. Each design aims to bring outdoor-inspired aesthetics into various environments—from city streets to hiking trails and everywhere in between.

A Legacy of Camouflage


Founded in 1984, Realtree transformed a simple idea of blending natural textures into highly recognized camouflage patterns that have transcended their original hunting purposes. These patterns have become embedded in American culture, thanks to their versatility and adaptability to contemporary fashion. '

With over four decades of experience, Realtree represents authenticity to outdoor enthusiasts and everyday fashionistas alike. Their collaboration with STOKE Shoes aims to broaden the accessibility of camouflage by incorporating its designs into comfortable footwear meant for daily use.

STOKE's Philosophy


STOKE Shoes caters specifically to the 97 million American men who wear wide-fitting footwear, challenging the conventional narrow shoe designs that dominate the market. Founder Rick Blackshaw emphasizes that STOKE designs around the natural shape and needs of the foot, allowing for roomy fits, larger toe boxes, and plush cushioning to provide all-day comfort.

Rick Blackshaw states, "This collaboration felt natural because both STOKE and Realtree focus on authenticity. We’re both about real men engaging with their surroundings—whether that’s in comfortable sneakers or out in the wild."

Why This Collaboration Matters


The growing popularity of camouflage, projected to make the U.S. camouflage clothing market reach $734.2 million by 2033, provides an exciting backdrop for this collaboration. As camo moves from a tactical staple to a trendy fashion statement, STOKE and Realtree are at the forefront of this transition by integrating camouflage into footwear.

"Realtree has always belonged where people enjoy their lives, and adding footwear to that mix opens new avenues for our designs. We love the idea of introducing our patterns to those who may not have had the chance to explore them in the past, especially in a segment of the market that’s been largely overlooked—athletic shoes for men with wider feet," explains John Clay O’Neal, Partnership Lead at Realtree.

The Collection Details


The limited-edition collection features four distinct styles in both the Original and APX camouflage patterns, totaling eight unique SKUs. Made with high-quality materials like stretch nylon and PU leather, these sneakers combine rugged outdoor design with STOKE’s signature comfort. Each pair is crafted to seamlessly transition from various activities, asserting themselves as versatile additions to anyone’s footwear wardrobe.

STOKE’s new collection offers both long-time Realtree fans and newcomers a fresh perspective on iconic patterns, introducing them to a lifestyle where comfort meets recognizable outdoor fashion. The STOKE x Realtree collection is available now at select retailers, including STOKE Shoes and Murdoch's, but supplies are limited.

For more information, visit www.stokeshoes.com.

In conclusion, the collaboration between STOKE Shoes and Realtree not only celebrates the outdoors but also champions inclusivity in footwear. By showcasing stylish, wide-fit options infused with Realtree's signature camo, this partnership promises to deliver on both comfort and individuality.

Topics Consumer Products & Retail)

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