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J-STAND: Revolutionizing Subscription Services for Publications

On July 18, 2025, Jorudan Inc., headquartered in Shinjuku, Tokyo, conducted its inaugural briefing on J-STAND, a subscription-based online sales platform tailored for newspapers and publishers. In partnership with J-Cast, another Tokyo-based company, Jorudan presented this innovative service to various participating media outlets. The aim was to address the prevalent challenges faced by the media sector today and highlight J-STAND as a viable solution to enhance trust and accessibility to news.

Overview of the J-STAND Briefing

The briefing, which took place at Jorudan's seminar room, gathered several stakeholders from the media industry. During the session, the representatives explained the pressing issues that newspapers and magazines encounter in an age dominated by digital information. They articulated how J-STAND can serve as a path toward a trustworthy information ecosystem, one driven by user subscriptions rather than ad networks, which can often compromise content integrity.

What is J-STAND?

J-STAND stands out as a unique subscription service that enables newspapers and publishers to compile and sell articles in compact, user-friendly packages. This model caters specifically to the smartphone audience, providing access to content that is both easy to navigate and affordable.

Background and Need

In our current information-saturated environment, sourcing reliable news has become increasingly challenging. As a pioneer in digital transport solutions, Jorudan's mission is to extend its capabilities to deliver trustworthy information through paid subscriptions, thus directly addressing the gaps in today’s media landscape.

Key Features of J-STAND

• - Mobile Optimization: Designed specifically for mobile devices, J-STAND offers a digital format that is intuitive for readers.
• - Clear Branding: Each package distinctly identifies the publisher, fostering brand loyalty and awareness.
• - Collective Offering: Rather than selling articles individually, publishers can showcase their brand's editorial strength and reporting prowess within each subscriber package.
• - Comprehensive Presentation: Users can see all articles for the day displayed like a scroll on a single page, allowing for an uninterrupted reading experience.
• - Vertical Scrolling: The page format employs vertical scrolling for a seamless reading experience.
• - Flexible Pricing: Subscription fees are structured to ensure they remain affordable without becoming a significant financial burden for readers.
• - No Ad Networks: J-STAND does not integrate ad networks, ensuring an uninterrupted reading experience, free from distractions.

Visual Representation (Under Development)

The forthcoming platform will allow users to read all articles from the day in a single view, scrolling through content effortlessly. This design focuses on enhancing user experience and engagement.

About Jorudan Inc.

Founded in December 1979, Jorudan is recognized as a leader in transportation technology, primarily through its Norikae Annai app, which has exceeded 50 million downloads. Their long-term strategy includes innovation in mobility solutions while establishing themselves as the number one ICT company focused on transportation. Additionally, in July 2018, Jorudan established J MaaS Co., Ltd., marking their proactive foray into the Mobility as a Service (MaaS) sector, collaborating with various transportation service providers.

In conclusion, J-STAND represents a bold step towards modernizing how consumers access news, fostering an ecosystem of trusted information and subscription-based models that benefit both consumers and content producers.