House of Kolor® Marks 70 Years of Innovation in Custom Automotive Paint

Celebrating 70 Years of House of Kolor®



House of Kolor®, a renowned name in the custom paint industry, is proudly celebrating seven decades since its inception in 1956. Known for revolutionizing the automotive refinishing landscape, the brand began as a response to the need for higher quality paint options and has since become a leader in color innovation and creativity. Founder Jon ‘Koz’ Kosmoski started this venture motivated by a desire for better paint solutions, paving the way for a legacy that continues to inspire artists and builders today.

The Evolution of Custom Paint


To understand the impact of House of Kolor®, one must appreciate its groundbreaking products like Kandy Kolors and Kameleons®, which were among the first to utilize organic pigments for extraordinary, vibrant hues. These innovations have equipped professional painters, hobbyists, and car enthusiasts with tools that ensure stunning finishes and unparalleled depth of color. Over the years, the brand has adapted and evolved, maintaining high standards of quality and pushing creative boundaries, making it a staple in custom automotive projects across North America.

A Year of Celebration


In recognition of this significant milestone, House of Kolor® is rolling out a series of exciting developments over the next year. These will include special product launches, content series highlighting the brand's history, and community-focused events. Some key highlights will be:
  • - Content Series: Exclusive storytelling videos featuring significant milestones, interviews with industry leaders, and behind-the-scenes insights into the innovators who have shaped custom painting.
  • - Collaborations: Engaging partnerships with notable supporters in the custom painting community, designed to celebrate the artistry and craft involved in this field.
  • - Community Engagement: Participation in various car shows, races, and custom events across North America, fostering a connection with both current enthusiasts and future generations.
  • - Technical Outreach: Visits to technical schools to inspire and educate aspiring custom painters about the potential of House of Kolor products.
  • - Anniversary Giveaways: Exciting opportunities for fans and followers to win custom-painted items and to experience the beauty of House of Kolor® paints firsthand.

This celebration is not merely a reflection of the past; it's a commitment to the future. The company aims to inspire new artists while honoring those who have contributed to its storied legacy. Tony D'Acquisto, Global Vice President of Marketing at Sherwin-Williams Automotive Finishes, emphasizes the dedication to supporting the creative community, noting, "For 70 years, House of Kolor has led the industry, and we look forward to continuing to inspire the next generation of custom creators."

Getting Involved


To keep up with the celebrations, enthusiasts can sign up for updates on new product launches and events, and connect with House of Kolor® through social media platforms like Facebook and Instagram. The brand’s interactive website also provides detailed information on the latest offerings and upcoming community gatherings. As the brand continues to innovate and engage with its audience, the legacy of House of Kolor® remains a testament to the power of creativity and craftsmanship in the world of custom paint.

In the next chapters of its journey, House of Kolor® not only looks to the past with pride but also envisions a vibrant future filled with color, creativity, and culture. Join the celebration and witness the evolution of custom paint through the eyes of a brand that has truly become synonymous with innovation and artistry.

Topics Consumer Products & Retail)

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