#Japan #Tokyo #Campaign #Luup #Green Cola

Unveiling the Exciting Collaboration: LUUP x Green Cola

In a groundbreaking partnership, Luup Inc., based in Shinagawa-ku, Tokyo, has announced a unique collaboration with Asahi Soft Drinks, launching an exclusive campaign featuring the innovative drink, Green Cola, across Tokyo and its surrounding areas. The campaign, titled "NO今までの常識" invites consumers to break away from traditional perceptions of cola and urban travel. This initiative will run from May 12 to May 25, 2026, exclusively at convenience stores in the Tokyo metropolitan area, as well as in Saitama, Chiba, and Kanagawa.

Campaign Background

Luup aims to revolutionize urban mobility through their micro-mobility service, offering an environment where mobility barriers are diminished. Their mission is to transform urban spaces into areas where movement is as convenient as accessing a train station. This ambition is reflected in their extensive network of over 17,100 ports across 18 prefectures, facilitating daily commutes, shopping, and tourism seamlessly.

In collaboration with Asahi, the campaign aims to challenge conventional notions that sugar and calories are inherent in cola drinks and that transportation should be limited to trains, taxis, or walking. Both companies share a vision of shifting outdated norms and presenting healthier, alternative choices to consumers, enabling them to feel empowered in their lifestyle choices.

Campaign Details

Duration: May 12 - May 25, 2026
Eligibility: Open to everyone
To participate, users must register on the LUUP app. Participants who purchase a 500ml bottle of Green Cola at participating convenience stores can upload their receipt to receive a coupon for seven minutes of free LUUP rides. Each participant can claim this coupon a maximum of five times.

For more detailed information about the campaign, individuals can access the special site here.

Terms and Conditions

• - Rides exceeding seven minutes will incur standard charges after the initial seven minutes.
• - If a ride is temporarily halted, and completed within the initial seven minutes, there will be no charges.
• - All rides must be concluded within the campaign’s validity period for the coupon to be applicable.
• - LUUP may introduce additional campaigns simultaneously, but discounts or offers may not be combined.
• - Any fraudulent activity may lead to cancellation of the discount.

Company Overview

Founded in July 2018, Luup Inc. continues to strive for user-friendly urban transportation solutions. Their office is located in Shinagawa, Tokyo, and the company is guided by CEO Daiki Okai. For more information or inquiries regarding the campaign, users can reach out through their support page.

In closing, LUUP and Green Cola are not just promoting a product; they are pioneering a movement towards healthier choices and more flexible modes of transportation. Together, they are redefining societal norms for both beverage choices and city travel.