#Japan #Nagoya #Hotto Motto

Hotto Motto Opens New Store in Nagoya

On January 29, 2023, the new Hotto Motto store in the Nōhō district of Nagoya, Aichi Prefecture, opened its doors. Operated by Plenus Co., Ltd., Hotto Motto is renowned for its delicious, take-out bento offerings. As of December 2025, the brand operates a total of 2,425 locations, and it's committed to keeping its customers updated through its official social media accounts on platforms like X and Instagram, particularly featuring the hashtag #ほっともっと.

The newly established Hotto Motto Jōshin Nishiten embodies the motto "Enjoying Japan’s Bento" with its newly designed store. This branch focuses not just on serving delicious food, but also on bringing joy and excitement into the dining experience. The store's atmosphere and layout have been carefully curated to ensure guests feel welcomed and entertained while they await their meals.

Design Highlights of the New Store

The logo prominently features the brand's signature red color, which serves as a memorable cue for customers spotting the store throughout the city. This striking design reflects a desire for patrons to associate the color red with Hotto Motto every time they see it in Nagoya. The logo also includes a gleaming representation of rice, symbolizing the brand's commitment to high-quality meals and its deep-seated reverence for rice.

The core idea behind the new design is to provide a vibrant and cheerful environment that elevates the overall dining experience. As customers enjoy their handmade, warm bento boxes, the setting aspires to leave them feeling comforted and satisfied. The exterior of the store has been specifically enhanced to draw attention to the thematic red color, making it stand out against the backdrop of the bustling city life. Additionally, rice motifs incorporated into the signage and glass sections assert Hotto Motto’s dedication to offering high-quality rice dishes.

Key Details of Hotto Motto Jōshin Nishiten

• - Address: 2-1-20 Jōshin, Nishi-ku, Nagoya, Aichi
• - Operating Hours: 10:00 AM - 10:00 PM

In addition to its dine-in offerings, Hotto Motto provides convenient online ordering services. Customers can place orders up to six days in advance, including options for caterings like platters and party menus. Special app-based coupons are also available exclusively for online orders, enhancing both convenience and savings.

For those interested in the online ordering services, visit their website at Hotto Motto Online Ordering.

The opening of the Hotto Motto Jōshin Nishiten is an exciting development for the Nagoya community, promising delicious meals and a delightful dining atmosphere that resonates with the essence of Japanese culinary culture.