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Huer Foods and Frank's RedHot Launch Spicy Gummy Bears

Huer Foods, a trailblazer in the gummy candy industry, has recently partnered with Frank's RedHot, the leading hot sauce brand in the world, to create an exciting new treat: the Frank's RedHot® Spicy Gummy Bears. This innovative collaboration is positioned to spark curiosity and appeal to the adventurous tastes of candy enthusiasts everywhere.

The Sweet and Spicy Trend

In recent years, there's been a noticeable trend among consumers—especially younger ones—toward spicy flavors in various food products. This phenomenon, referred to as "swicy" (a blend of sweet and spicy), has taken the culinary world by storm. In fact, a staggering 51% of Americans reported consuming spicy foods at least once a week, with Gen Z often leading the charge. The introduction of the Spicy Gummy Bears embodies this exciting culinary trend, combining the beloved taste of gummy candies with the unique, zesty heat of Frank's RedHot seasoning.

Huer Foods has established a reputation for crafting the softest and juiciest gummy bears, and this new flavor profile aims to elevate their product line further. By incorporating the original seasoning blend of Frank's RedHot onto their gummies, they’ve created a truly unique offering that delights the palate. Consumers will enjoy a fruity sweetness promptly followed by a tangy kick, proving that sugar and spice can harmoniously coexist in a candy form.

Industry Voices on the Collaboration

Molly Clinton, Head of Marketing at Huer Foods, expressed her excitement regarding this product's launch. "Americans are turning up the heat on everything they eat,” she said. “From condiments to cocktails, swicy is everywhere. After the success of our Sweet 'N Spicy gummies, we felt it was the right moment to bring something bolder to market, and who better to partner with than Frank's RedHot?"

Adding to the excitement, Valda Coryat, Vice President of Marketing at McCormick & Company, Inc. (the parent company of Frank's RedHot), highlighted the brand's commitment to balancing flavor and heat. "We struck the sweet spot with this swicy candy, delivering a kick that will delight all fans of our heat-packed products," she said.

Available Now for Purchase

The Frank's RedHot Spicy Gummy Bears are now available in several sizes, making them ideal for sharing at gatherings or as a personal snack to enjoy on-the-go. These gummies can be found at Albertsons locations across the country and are also available for purchase through Huer Foods' Amazon storefront.

To locate a retailer near you, visit the Huer store locator. This creative collaboration between Huer Foods and Frank's RedHot not only expands the candy aisle but also provides consumers with a new way to experience flavor combinations they may have never considered before.

About Huer Foods

Huer Foods is recognized for its inventive approach to gummy candy, delivering unexpected flavors and playful confections that enchant candy lovers nationwide. Their mission is rooted in creativity, tapping into joyful experiences sparked by their products. To stay updated on their latest creations, you can follow Huer Foods on social media platforms like Instagram and keep an eye out for their upcoming launch of Huer x Cholula Chamoy scheduled for February.

About Frank's RedHot®

The legacy of Frank's RedHot dates back to 1920 when it first introduced its Original Cayenne Pepper Sauce. Made from a distinctive blend of aged cayenne peppers, Frank's RedHot is known for enhancing the flavor of foods while adding a perfect kick of heat. Furthermore, it gained fame as the secret ingredient in the original Buffalo wings, crafted in Buffalo, NY, in 1964. Fans can check out more of Frank's products, including sauces and seasoning mixes, on their official website.

As brands like Huer Foods and Frank's RedHot continue to innovate and meet consumer demands, the future of the candy industry looks to be as bold and exciting as ever.