Victory Celebration
2026-06-10 10:20:15

Celebrating Victory: Moët & Chandon at the 2026 Formula 1 Monaco Grand Prix

Moët & Chandon at the 2026 Monaco Grand Prix



Moët & Chandon, the prestigious champagne brand under MHD Moët Hennessy Diageo, made a stunning appearance at the 2026 Formula 1® Louis Vuitton Monaco Grand Prix. Celebrated for its role as the official champagne of Formula 1®, Moët & Chandon partnered with F1 and LVMH to adorn the winner's podium during this iconic event held on June 7, 2026. The brand's philosophy, “Life is better when shared,” was clearly exemplified as the thrills of victory resonated with both teams and fans alike.

Among the triumphant drivers at this year's grand prix was Kimi Antonelli, who made history as the youngest winner in Monaco's racing history. Alongside him were champions Lewis Hamilton and Isack Hadjar, as they celebrated their victories, letting the joy of their achievements bubble over to audiences worldwide.

A Deep-rooted Tradition



Moët & Chandon's connection to Formula 1® dates back to the 1950 Reims Grand Prix, when Frédéric Chandon de Briailles gifted champagne to the victor. This gesture initiated a legendary tradition of celebrating wins with “Célébration Jéroboam”, a three-liter bottle symbolizing victory and celebration. Within the historic cellars of Épernay lies a collection of rare Jéroboams, reserved explicitly for Formula 1®. Each bottle is inscribed with the winner's signature and is opened on the podium during their moment of glory, representing decades of history and the shared joy of victories.

The proud partnership between Moët & Chandon and Formula 1® goes beyond routine celebration; it embodies shared values such as precision, excellence, and craftsmanship. Just as a driver performs with acute precision, the delicate craftsmanship of champagne-making mirrors this precision. The dedication of the pit crew reflects the expertise of the cellar master, showcasing a profound respect for the pursuit of excellence that binds these two realms together.

Words from Sibylle Scherer



Sibylle Scherer, President and CEO of Moët & Chandon, emphasized the evolution of their partnership with Formula 1® as they mark two years since their return. "Our collaboration has grown beyond mere celebration; it is now an indomitable presence. At the core of Moët & Chandon and Formula 1® lies a relentless pursuit of precision and excellence. We honor the craftsmanship and teamwork intrinsic to both fields, elevating every podium celebration into a heartfelt ‘moment of sharing victory’ with all involved."

The Journey of Celebration



In 2026, Moët & Chandon aims to transform victory into a narrative of “deep emotion and shared memories.” This thrilling tale unfolds immediately after the race, commencing at the parc fermè where the spotlight shines on the precision-driven teams and their efforts are recognized. Winning drivers sign the Jéroboam bottle before heading to the cooldown room, where they reflect on their achievements and the weight of victory.

As champions navigate the corridor towards the podium, every step embodies pride, exhilaration, and a connection to history. As the climactic moment arrives, the podium erupts with cheers and vibrant energy. The Jéroboam bottle held high, the triumphant drivers celebrate together as the audience's approval solidifies their victory. Each moment encapsulates the truth that “victory shines brighter when shared.”

Formula 1 Monaco Grand Prix 2026

About Moët & Chandon



Founded in 1743, Moët & Chandon stands as the largest champagne house in the Champagne region, offering a unique and diverse portfolio that showcases its savoir-faire to the world. Operating in over 150 countries, the craftsmanship that the house embodies transforms champagne into art, rooted in the belief that “Life is enriched by sharing.” Their iconic cuvées include Moët Impérial, Grand Vintage, and the innovative Ice Impérial.

As a leader in champagne, Moët & Chandon remains dedicated to community welfare through sustainable initiatives like “Natura Nostra” and “Essentia,” aiming to preserve nature for future generations.

For further details, visit the official site at Moët & Chandon or follow them on Instagram.

About Formula 1®



Formula 1® started in 1950 and has since become the most prestigious motorsport competition globally, as well as one of the most popular annual sports series. It is managed by Formula One World Championship Limited, which exclusively holds the commercial rights to the FIA Formula One World Championship™.


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