#Japan #Tokyo #Yayoi Ken #Tokushima Chicken #Special Rice Bowl

Discover Yayoi Ken's Latest Culinary Delight

Yayoi Ken, a popular set meal restaurant, is capturing the attention of food lovers in Japan with its new TV commercial promoting the "Awaichi Chicken Rice Bowl". Starting September 5, 2025, customers will be invited to experience the delicious flavors and unique textures offered by this exclusive dish, which prominently features quality chicken from Tokushima Prefecture.

The commercial, titled "Specialty Chicken Rice Bowl Edition," artfully highlights the restaurant's dedication to using exceptional ingredients. The ad showcases five different ways to enjoy the dish, from toppings to seasoning, ensuring each mouthful is a delightful experience for the palate. The combination of mouthwatering visuals and captivating music enlivens the viewer's appetite, prompting both regulars and new customers to visit Yayoi Ken.

Introduction to Yayoi Ken

Established by Plenus Co., Ltd., Yayoi Ken is continuing to expand its footprint in Japan, with 360 locations as of the end of August 2025. The restaurant chain is well-known for its commitment to quality, offering nutritious set meals that cater to all tastes and preferences. The brand frequently updates their customers through their official social media channels, including X, Instagram, and LINE, ensuring followers are always in the loop regarding new product launches and promotions.

About the Special Rice Bowl

The centerpiece of the new commercial is the "Awaichi Chicken Rice Bowl," which is not just a meal but an experience. Priced at 1,090 yen (including tax), the dish features tender Awaichi chicken, known for its exceptional flavor and quality. For those looking for a heartier option, there’s a variant that doubles the meat, priced at 1,690 yen, and customers can also opt for the dish accompanied by a savory broth for just 1,020 yen. It's important to note that for takeout orders, items like miso soup, egg yolk, and green onions are not included.

The Experience of Flavor

What sets this dish apart is its versatility. From herb toppings to changing seasonings, customers can enjoy a different taste sensation with every bite. The TV commercial emphasizes this aspect through lively visuals that switch quickly between various flavor enhancers, ensuring that potential customers can see how they can elevate their dining experience with the right condiments and seasonings.

Convenient Features via the Yayoi Ken App

To further enhance the customer experience, Yayoi Ken has rolled out an official app. This platform is not just for viewing the menu or locating restaurants but also provides information on new launches, upcoming campaigns, and enticing QR coupons that give diners great savings on their meals. Whether you're a long-time fan or a first-time visitor, the app serves as a convenient tool to engage with the brand fully.

For more details about the app and to view the latest commercial, visit Yayoi Ken's Official Website.

Conclusion

The new TV commercial is an exciting development for Yayoi Ken as it continues to connect with a growing audience in Japan. By showcasing their commitment to quality and customer satisfaction, they are poised to remain a beloved choice for those seeking delicious and satisfying meals. Don’t miss the chance to experience the flavors of Tokushima Prefecture right in your own neighborhood from September 5, 2025, onwards!

Discover the new flavors of Yayoi Ken and satisfy your cravings today!