Eco-Store Collaboration
2025-07-31 01:59:19

Fujipco and Super Alpus Announce Eco-Store Collaboration for Sustainable Recycling Initiatives

Fujipco and Super Alpus Join Forces for Eco-Friendly Initiatives



In an innovative move towards sustainability, Fujipco and Super Alpus have kicked off their 'Store to Store' recycling initiative. This partnership aims to utilize 29 Super Alpus locations in Tokyo, collecting used food trays at the stores and transforming them back into new food trays through a process known as 'Tray to Tray' recycling.

The core of this initiative lies in what’s termed horizontal recycling. This approach allows for recycling materials without changing their original application, ensuring that the lifecycle of products like their eco-friendly trays remains intact. Not only does this enhance resource efficiency, but it also minimizes waste generation, working hand in hand with community efforts to establish eco-conscious shopping habits.

Key Aspects of the Collaboration



1. Advancing Horizontal Recycling:


Fujipco and Super Alpus have established collection boxes at the store entrances, encouraging local residents to drop off used food trays. In the fiscal year ending March 2025, the projected collection volume for these trays is expected to reach 76 tons. All the collected trays will be processed by Fujipco, wherein they will be reborn as eco-friendly products, including the 'Eco Tray' that will once again be available for purchase at Super Alpus.

2. Expanding Eco-Product Usage and Reducing CO2 Emissions:


Furthermore, Super Alpus is committed to actively enhancing the utilization of eco-products, which has already yielded a reduction of 217 tons in CO2 emissions for the fiscal year 2025. Looking ahead, the partnership is set to bolster its initiatives to introduce more eco-products, targeting an ambitious goal of reducing CO2 emissions by 230 tons by the year ending March 2026.

3. Collaborating with the Community for Eco Activities:


Fujipco and Super Alpus aspire to transform their stores into eco-leaders within their communities. The duo is dedicated to ramping up its outreach efforts by promoting environmental protection activities together with local consumers. This includes the display of recycling promotional posters in-store to enhance awareness and participation among shoppers.

In conclusion, Fujipco and Super Alpus are paving the way for a greener future. By intimately connecting with the community and employing effective recycling strategies, they are demonstrating that businesses can lead environmental initiatives and foster community engagement, thereby establishing a model for sustainable practices in retail. Their commitment to preserving resources and lessening environmental burdens will strengthen as they continue to partner with local residents in the pursuit of sustainability.

About Fujipco


Fujipco is one of Japan's largest manufacturers of disposable food containers, primarily serving supermarkets and convenience stores. Their ongoing focus on recycling initiatives and development of low-impact packaging reinforces their commitment to achieve a sustainable society. Founded in July 1962, Fujipco emphasizes environmental responsibility through practices like 'Tray to Tray' and 'Bottle to Transparent Container' recycling, aiming for a continuous cycle of resource usage and a significant reduction in CO2 emissions.

For more information, visit Fujipco's official website.

Conclusion


Fujipco and Super Alpus's collaboration is a crucial step toward not only enhancing recycling efforts but also instilling a culture of sustainability within the community. By promoting eco-products, reducing emissions, and actively engaging with local residents, they are setting a benchmark in the retail industry and demonstrating that collective action can lead to substantial positive environmental impact.


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Topics Consumer Products & Retail)

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