#United States #Los Angeles #Call Her Daddy #Alex Cooper #Unwell Hydration

Alex Cooper Expands Her Empire with Unwell Hydration

Introduction
In an exciting venture that is set to invigorate the beverage industry, Alex Cooper, the dynamic host of the popular podcast "Call Her Daddy," is launching her first hydration line, Unwell Hydration. This innovative drink aims to redefine the concept of wellness by emphasizing enjoyment alongside health, catering to a largely female audience while inviting everyone to join the movement.

A New Era of Hydration
Hitting shelves on January 1, 2025, Unwell Hydration has been closely crafted to meet the needs of a diverse consumer base. Alex Cooper acknowledges the challenges women face in balancing various life roles, stating, “Women are often expected to juggle multiple roles and be everything to everyone, which is why I wanted to create a hydration drink that helps replenish what we give out.” With this perspective in mind, Cooper's aim is not just to hydrate but to promote a positive experience through wellness.

Flavor Profiles and Ingredients
Unwell Hydration will offer three delightful flavors: Strawberry, Mango Citrus, and Orange Hibiscus. Each of these flavors has been selected to correspond with a range of moods and vibes, ensuring there's something suitable for any occasion. What sets this beverage apart is its dedication to natural ingredients; it is made with colors and flavors derived exclusively from nature, ensuring that consumers feel good about what they are drinking.

In every bottle, you’ll find over 700mg of electrolytes, essential B-complex vitamins, and a touch of green coffee extract, designed not only to hydrate but to also provide a little boost of energy. This commitment to health is evident as Unwell Hydration strives to deliver rapid replenishment in a delicious package.

Accessibility and Availability
Leveraging partnerships with major retailers, Unwell Hydration will be available exclusively at Target stores across the nation and on Target.com. With a suggested retail price of $2.49 for a 16.9 oz bottle and $14.99 for an eight-pack, this beverage line aims to be an accessible choice for consumers. In addition to its launch, there are plans to expand availability to more retailers throughout the year, promising broader access to this fresh hydration solution.

The Unwell Network and its Vision
Unwell Hydration is more than just a beverage; it signifies the beginning of a movement led by Alex Cooper and her partners at The Unwell Network. Founded as a platform that tackles social challenges and personal insecurities, The Unwell Network aims to celebrate authenticity and inclusivity in an often image-driven world. The Network creates spaces for honest conversations, encouraging a lifestyle that embraces imperfections, hence the tagline, “unfiltered, unapologetic, and a little unhinged.”

Conclusion
As Alex Cooper unveils Unwell Hydration, she invites consumers to join a wellness journey that prioritizes fun, authenticity, and rejuvenation over unrealistic ideals. Whether it’s a refreshing drink to kick-start your day or a gratifying way to reward yourself after a long one, Unwell Hydration is designed to cater to everyone's hydration needs with style and substance. For more information, visit www.drinkunwell.com or follow @drinkunwell on Instagram and TikTok to stay updated on all things Unwell.

Visit and Connect
The Unwell Hydration campaign invites you to explore a world of flavors that promise enjoyment alongside well-being, aiming to foster a community that celebrates each individual’s unique journey towards wellness.

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