Introducing Nature's Bakery's Hearty Bars: A Deliciously Nutritious Snack for Everyone
Nature's Bakery, a well-known name in the world of wholesome snacks, has introduced its new product line called Hearty Bars, aiming to deliver a delicious and satisfying snack experience. Recently launched, these bars come in two delightful flavors: Blueberry and Chocolate Chip. Specifically crafted to cater to families and snack lovers of all ages, Hearty Bars are designed not only for taste but also for health, featuring 9 grams of plant-based protein and 9 grams of whole grains, making them an ideal choice for those looking to maintain a balanced and active lifestyle.
These bars stand out in a market flooded with various snack options, combining Nature's Bakery's signature soft-baked texture with nutrient-rich ingredients. Each Hearty Bar is made with real ingredients such as whole grains, authentic fruit, and Rainforest Alliance Certified™ cocoa. The bars are also vegan and nut-free, which means they can be enjoyed by everyone in a family, regardless of dietary restrictions. This emphasis on inclusivity reflects the growing demand for healthy yet enjoyable snacks in today’s fast-paced world.
Pilar Arellano, the Senior Vice President of Marketing at Nature's Bakery, highlighted the vision behind Hearty Bars. "Families today are striving for snacks that provide the necessary energy to power through busy days and fit seamlessly into their active routines. With Hearty Bars, we've created soft-baked snacks that are both delicious and nutrient-dense," she stated. The bars incorporate innovative ingredients like fava bean and sunflower protein, ensuring a wholesome, satisfying snack that doesn’t compromise on flavor.
Alice Kim, the Senior Innovation Manager at Nature's Bakery, emphasized the commitment to creating a snack that balances nutrition without skimping on taste. “Our meticulous recipe development has led to a product that appeals to children and adults alike. We wanted to ensure that every bite is filling and enjoyable, which is why each bar contains wholesome ingredients such as oats and unique plant-based proteins,” she explained.
This summer, Nature's Bakery plans to engage consumers through a series of targeted sampling events across select cities, including Salt Lake City, Denver, Chicago, Los Angeles, and Charlotte. Additionally, there will be direct-to-home sampling opportunities provided by SmartBox to reach snack lovers nationwide.
To further promote the Hearty Bars, Nature's Bakery is hosting an exciting Adventure Advisors sweepstakes, offering customers a chance to win various prizes, including a pantry refill of Hearty Bars and vacation prizes worth up to $4,500. This initiative demonstrates the brand's commitment to connecting with loyal customers and enhancing their snacking experiences.
Moreover, Nature's Bakery will be organizing a Community Picnic Party to thank its dedicated fans. This event will feature family-friendly activities, lawn games, and a special DIY backpack customization station, ultimately culminating in a shared picnic experience where attendees can enjoy lunch alongside their favorite Hearty Bars. For those located in Southern California, participating in this event is a great chance to connect with the brand, while fans from other regions can win picnic-themed prize packages delivered to their homes.
Hearty Bars are now accessible from the Nature's Bakery website, Target stores nationwide, and are anticipated to be available on Amazon by the end of June. The launch of Hearty Bars aligns with Nature's Bakery's mission of crafting wholesome snacks that promote active, joyful lives. Founded in 2011, Nature's Bakery prides itself on using simple, natural ingredients free from GMOs and allergens, making healthier snacking a delicious reality for families everywhere. To find out more about Nature's Bakery and their newest Hearty Bars, visit their website or follow them on social media platforms like Instagram, TikTok, and Facebook.
These bars stand out in a market flooded with various snack options, combining Nature's Bakery's signature soft-baked texture with nutrient-rich ingredients. Each Hearty Bar is made with real ingredients such as whole grains, authentic fruit, and Rainforest Alliance Certified™ cocoa. The bars are also vegan and nut-free, which means they can be enjoyed by everyone in a family, regardless of dietary restrictions. This emphasis on inclusivity reflects the growing demand for healthy yet enjoyable snacks in today’s fast-paced world.
Pilar Arellano, the Senior Vice President of Marketing at Nature's Bakery, highlighted the vision behind Hearty Bars. "Families today are striving for snacks that provide the necessary energy to power through busy days and fit seamlessly into their active routines. With Hearty Bars, we've created soft-baked snacks that are both delicious and nutrient-dense," she stated. The bars incorporate innovative ingredients like fava bean and sunflower protein, ensuring a wholesome, satisfying snack that doesn’t compromise on flavor.
Alice Kim, the Senior Innovation Manager at Nature's Bakery, emphasized the commitment to creating a snack that balances nutrition without skimping on taste. “Our meticulous recipe development has led to a product that appeals to children and adults alike. We wanted to ensure that every bite is filling and enjoyable, which is why each bar contains wholesome ingredients such as oats and unique plant-based proteins,” she explained.
This summer, Nature's Bakery plans to engage consumers through a series of targeted sampling events across select cities, including Salt Lake City, Denver, Chicago, Los Angeles, and Charlotte. Additionally, there will be direct-to-home sampling opportunities provided by SmartBox to reach snack lovers nationwide.
To further promote the Hearty Bars, Nature's Bakery is hosting an exciting Adventure Advisors sweepstakes, offering customers a chance to win various prizes, including a pantry refill of Hearty Bars and vacation prizes worth up to $4,500. This initiative demonstrates the brand's commitment to connecting with loyal customers and enhancing their snacking experiences.
Moreover, Nature's Bakery will be organizing a Community Picnic Party to thank its dedicated fans. This event will feature family-friendly activities, lawn games, and a special DIY backpack customization station, ultimately culminating in a shared picnic experience where attendees can enjoy lunch alongside their favorite Hearty Bars. For those located in Southern California, participating in this event is a great chance to connect with the brand, while fans from other regions can win picnic-themed prize packages delivered to their homes.
Hearty Bars are now accessible from the Nature's Bakery website, Target stores nationwide, and are anticipated to be available on Amazon by the end of June. The launch of Hearty Bars aligns with Nature's Bakery's mission of crafting wholesome snacks that promote active, joyful lives. Founded in 2011, Nature's Bakery prides itself on using simple, natural ingredients free from GMOs and allergens, making healthier snacking a delicious reality for families everywhere. To find out more about Nature's Bakery and their newest Hearty Bars, visit their website or follow them on social media platforms like Instagram, TikTok, and Facebook.
Topics Consumer Products & Retail）
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