On September 8, 2025, the highly anticipated IAA Mobility 2025 kicked off in Munich, Germany, marking a significant event for the automotive industry. During this prestigious gathering, GAC unveiled its visionary 'GAC Solution,' which highlights the company's commitment to future mobility solutions. This initiative underscores GAC's steps toward enhancing its presence in the European automotive market, aligning with its broader European Market Plan.
Feng Xingya, the president of GAC, emphasized that the 'GAC Solution' embodies high quality, intelligent technology, and environmentally-friendly mobility. Since its introduction of a European Market Plan at the 2024 Paris Motor Show, GAC has strategically positioned Europe as a core market for its operations, aiming to create a solid foundation through a comprehensive approach that involves market expansion, distribution development, service systems, and energy ecosystems.
GAC's acceleration into the European market is marked by its plans to establish a footprint in Poland, Portugal, Finland, and other nations by September 2025, with the goal of achieving full market coverage by 2028. To support this ambitious strategy, GAC is enhancing collaboration with European partners and has already secured dozens of sales outlets. Furthermore, the establishment of a European parts distribution center in the Netherlands has significantly improved spare parts supply efficiency, demonstrating GAC's commitment to providing quality service.
In addition to these advancements, GAC has set up a dedicated local technical support and service team that prioritizes a 'Service First, Customer First' principle. This team is well-equipped to deliver high-quality services tailored to various scenarios across the entire lifecycle for its European customers.
At the IAA Mobility 2025, GAC introduced its three key pillars that underpin their strategic endeavors: First-rate quality remains a cornerstone for GAC’s presence in Europe. Innovative technology fosters sustainable growth, supported by a global research and development network that spans three countries and five locations. With proprietary cutting-edge technologies, GAC continues to make breakthroughs in crucial areas such as intelligent driving, smart cabins, and energy systems, opening new avenues for future mobility.
The leadership in ecosystems provides strategic backing for GAC’s competitiveness in Europe. By actively constructing green supply chains and a low-carbon industrial ecosystem, GAC promotes sustainable development in the automotive industry, contributing to the global transformation of the sector through what it describes as a 'Chinese approach.' As a champion of carbon-neutral, eco-friendly, and intelligent mobility, GAC is steadfast in its philosophy of 'In Europe, for Europe,' ensuring that sustainable mobility experiences are readily available for the future.
In conclusion, GAC's bold moves at the IAA Mobility 2025 highlight its ambitious strategy for European market penetration, marking a transformative period for the company as it embraces the future of environmentally conscious transportation. With its focus on quality, technology, and customer service, GAC is set to deliver impactful solutions that cater to the growing demand for sustainability in the automotive industry.